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465 prompts17 business rolesFree to useWritten for real work

Written for a specific role

Every prompt is tuned to one job: outbound sales, month-end finance, a hiring loop. In Ergora the matching specialist runs it with the right context and tools, not a blank slate.

One click into the chat

Inside the app, a Prompts button under the chat drops any of these into the conversation with your business details already filled in. Only the blanks that need you are left, highlighted.

Grounded in your business

Ergora knows your brand kit and Business Brain, and its specialists work with the tools you connect, like your CRM, store and analytics. So the answer is about your business, not a generic one.

Chief of Staff

31 prompts

Your right hand: briefings, decisions, meetings and comms.

Write my morning briefing

Start the day knowing exactly what matters and what is at risk.

Be my chief of staff and write my morning briefing for [Business name]. Today's calendar: [Paste today's meetings] Open deals, tasks and deadlines: [Paste or list them] Anything else on my mind: [Notes, worries, context] What matters most this quarter: [Main goal] Give me one page: - The 3 things that actually matter today, and why - What's at risk or slipping (deals, deadlines, replies I owe) - Decisions waiting on me, most costly to delay first - Today's meetings, each with one line on why it matters and what to bring - One thing I could drop or hand off Keep it tight and honest. No filler, no motivational tone. Then offer to add my top 3 as tasks.

Build my "needs me" decision queue

See only what is blocked on you, ranked by cost of delay.

Act as my chief of staff and build my decision queue. Everything people are waiting on: [Paste emails, messages and open threads] Show me only the things genuinely blocked on ME, not FYIs. For each: - The decision in one line - Who's waiting, and since when - The cost of delaying it (what breaks or stalls) - The fastest way to resolve it: approve, reply, delegate or defer Rank by cost of delay, hardest hitting first. Flag anything I can safely say no to or hand off, and offer to create a task for each item I choose to defer.

Turn the week into three outcomes

A busy week becomes 3 outcomes that actually move your goals.

Help me plan the week like a chief of staff would. My main goal right now: [Main goal] Other goals this quarter: [1 to 3 goals] Already on the calendar or in flight: [Meetings, projects, deadlines] What's nagging me: [Anything unresolved] Give me: - The 3 outcomes that would make this a good week, each tied to a goal (not busywork) - For each, the single next action and who owns it - What to protect time for, and what to say no to this week - Anything on my plate that doesn't move a goal, called out Then create the 3 next actions as tasks with due dates this week.

End-of-day shutdown note

Close the day so tomorrow starts from reality, not memory.

Write my end-of-day shutdown note as my chief of staff. How today went: [What I did, what happened, rough notes] Summarise in one short page: - What actually moved forward today - What slipped, and whether it matters - Loose threads I'm leaving open, each with an owner and next step so nothing gets dropped - The 3 things queued for tomorrow morning Keep it factual. Save it as a note so tomorrow's briefing starts from it, and add tomorrow's 3 things as tasks.

One-page meeting brief

Walk into any meeting prepared, in 30 seconds of reading.

Prep me for a meeting like a chief of staff. Meeting: [What it's about] Who's in the room: [Names, roles, company, or paste the invite] What's happened so far: [History, past emails, deal stage] What I want out of it: [My goal for the meeting] Give me a one-page brief: - Context: where this stands - Each attendee: what they care about and what they'll push on - My 3 talking points, in priority order - The 2 hardest questions I might get, with a straight answer to each - The single outcome to leave with

Post-meeting follow-through

Leave every meeting with owners, dates and a drafted follow-up.

Turn my meeting notes into clean follow-through. Raw notes or transcript: [Paste the notes] Who was there: [Attendees] Give me: - A 5-line summary of what was decided - Action items as a table: owner, task, due date. Flag anything with no clear owner - The open questions that still need an answer, and who should answer them - A short, ready-to-send follow-up to the group in my voice Then create a task for each action item that's mine, with its due date.

Should this be a meeting?

Cut the calendar down to what actually needs a room.

Be the chief of staff who protects my calendar. The meetings to review: [Paste the invites: title, attendees, purpose] For each one, tell me straight: - Does this need a live meeting, or could it be a written update, an async thread, or a quick call? - If it can be cut or shortened, draft the async version I'd send instead - If it should stay, give it a tight purpose line and the shortest agenda that works Bias toward giving me time back, but don't cut things that genuinely need a conversation.

Voice-matched reply to a tricky email

Answer a high-stakes message so it still sounds like you.

Draft a reply to this in my voice. The message I received: [Paste the message] What I want to happen: [Say yes, push back, buy time or set a boundary] What they don't need to know: [Context to keep out] How I sound: [Brand voice] Give me: - A primary reply that's warm but clear - A shorter, firmer alternative Keep it honest, no corporate padding, and never over-promise just to be polite. Sign off as [Your name].

Make this shorter and sharper

Cut any draft to the shortest version that still gets a yes.

Tighten this message without losing the point. My draft: [Paste the draft] Who it's going to: [Reader and how much they already know] The one thing I need them to do: [The ask] Give me: - A cut-down version, as short as it can be while still landing the ask - The ask moved to the top, or made impossible to miss - Anything vague or hedged made specific - A one-line subject if it's an email Then tell me, in a sentence, what you cut and why.

Say no without burning the bridge

Decline a request, intro or meeting gracefully.

Help me say no well. What I'm being asked: [The request] Why I'm declining: [Capacity, not a fit, or timing] The relationship: [Who they are and how much it matters] Draft a reply that: - Says no clearly. No false "maybe later" if it's a real no - Is warm, respectful and quick to read - Offers one genuinely useful alternative if I have one (a pointer, a person, a later window) Give me a softer and a firmer version so I can pick.

Weekly team update people actually read

Turn the week into a crisp update, not a status dump.

Write my weekly update to the [Business name] team as my chief of staff. This week: [Wins, progress, problems, decisions as rough notes] Who reads it: [Team or whole company] Keep it to one screen: - The headline: the one thing that mattered this week - Progress on our priorities: on track, watch or stuck, and be honest about stuck - Decisions made, and what changes because of them - What I need from people, with names - A short, specific thank-you (not generic) Lead with judgment, not a wall of metrics.

Monthly investor update

An update that leads with judgment, not a metric dump.

Draft my monthly investor update for [Business name]. The month in rough form: [Metrics, wins, misses, what I learned] Asks I have: [Intros, hires, advice] Write it first person, the way a sharp founder would: - Open with the honest headline: how the month actually went - The few numbers that matter, with context (not a dashboard) - What worked, what didn't, and what I'm changing - Specific asks, so a reader can act in two minutes - Short and confident. No spin, no hiding the misses

Pressure-test a decision, five lenses

Hear operator, customer, finance, skeptic and risk before you commit.

Be my chief of staff and pressure-test this decision. The decision: [What I'm weighing] Options on the table: [Option A, option B, and so on] What I'm optimising for: [Speed, cost, quality, risk or morale] Argue it from five seats before I choose: - The operator: can we actually execute this? - The customer: do they feel it, and how? - Finance: what does it cost, what's the return, what's the downside? - The skeptic: what am I not seeing, where does this go wrong? - Risk: what's the worst realistic case, and is it survivable? Then give me your recommendation in one line, and the single thing that would change your mind.

Prep me for a 1:1

Walk in with the things worth discussing, not small talk.

Prep me for a 1:1 as my chief of staff. Who I'm meeting: [Name, role, how they're doing lately] Since we last spoke: [Projects, wins, friction] Something I've been avoiding raising: [The awkward thing] Give me: - The 3 things genuinely worth their time (not status I could read elsewhere) - One thing to recognise them for, specifically - The hard thing to raise, and a kind, direct way to open it - 2 questions that surface what they're not saying - Anything I owe them from last time

Audit my plate for delegation

Get called out for doing work you should not be doing.

Act as my chief of staff and audit my plate. My role: [Your role] What I spend time on: [Recurring tasks, or paste a week of my calendar or to-dos] Be blunt: - What here is below my pay grade, or is really someone else's job? - What could Ergora or another tool just do: drafting, research, scheduling, follow-ups, reporting? - What only I can do, so I protect it For each thing to hand off: who or what it goes to, and a one-line handover I could send today. Rank by how much time it frees.

Turn my inbox into a plan

A chaotic inbox becomes a short, ranked to-do list with drafts.

Turn my inbox into a plan, chief of staff style. What's piled up: [Paste the emails or threads, or describe them] Give me back: - A short list of what actually needs me, ranked by urgency and importance - For each: the one action (reply, decide, delegate or archive) and a due-by - Draft replies for the 3 quickest wins, in my voice - A "can safely ignore or say no to" pile, so I can clear it in one pass Don't make the list longer than it needs to be. Offer to add the "needs me" items as tasks.

Project kickoff brief

Turn a vague initiative into a one-page brief with owners.

Help me kick off a project as my chief of staff. The initiative: [What we're doing and why now] Who's involved: [People and roles] The deadline or target: [Date or outcome] Draft a one-page kickoff brief: - The goal in one sentence, and how we'll know it worked - Scope: what's in, and what's explicitly out - Milestones with rough dates and an owner each - The top 3 risks and how we'd catch them early - The first action each owner takes this week Then a short kickoff message I can send to the group, and schedule the kickoff meeting if I give you a time.

Coverage plan for time off

Make sure the business runs while you are out.

Build my coverage plan for time away as my chief of staff. I'm out: [Dates] What normally needs me: [Decisions, approvals, relationships, recurring tasks] Who's around: [People who can cover] Give me: - What can pause until I'm back, versus what genuinely can't - For each can't-wait item: who covers it and what they're allowed to decide - A short brief I can send each cover person: context, their remit, when to escalate - An auto-reply that sets expectations without oversharing - A 10-minute "back from leave" catch-up list for my first morning

Travel logistics packet

One page: flights, meetings, buffers and what to prep en route.

Put my trip on one page like a chief of staff would. The trip: [Where, dates, why] Booked so far: [Flights, hotel, meetings] Still to sort: [Gaps] Give me: - A clean day by day: travel, meetings, and realistic buffers between them - For each meeting: who, where, and the one thing to prep - What to book or confirm that's still open, as a checklist - What I could get done in transit: calls, reading, drafts - Anything that looks too tight or likely to go wrong Then add each meeting to my Ergora calendar.
Only in Ergora

Research who I am meeting and prep me

Live research on the people and company, plus a prep slot in your calendar.

Brief me for an upcoming meeting. The meeting: [Paste the invite or describe it] Their company: [Company name or website] Where things stand with them: [Past contact, open deal, anything relevant] Run live research on the company and the people attending (recent news, what they do, anything worth mentioning), then give me a one-page brief: - Who I'm meeting and what they likely care about - What changed for them recently that I should know - My goal for the call and 3 talking points - The likely hard question, with a straight answer Finally, put a 15-minute prep slot in my calendar before the meeting.
Try it in Ergora Runs on your connected tools
Only in Ergora

Turn my last meeting into tasks and a follow-up

A transcript becomes owned tasks, a booked next step and a drafted email.

Take my last meeting and turn it into follow-through. The recap or transcript: [Paste the transcript or notes] Who was there: [Attendees] Give me: - The decisions made - Action items with owners and due dates - A drafted follow-up to the attendees in my voice - The deal update to log: suggested stage, notes and next step Then create a task for every action item, put the agreed next meeting in my calendar, and open the Pipeline so I can apply the deal update.
Try it in Ergora Runs on your connected tools

Catch every promise I have made

Pull the "I will get back to you" lines out of your messages before they slip.

Find every commitment I've made so nothing falls through. My recent sent messages and notes: [Paste sent emails, chats or meeting notes] List every promise, offer or "I'll get back to you" in a table: - What I committed to - Who to - When I said I'd do it (or a sensible due date if I didn't say) - Whether it looks done, at risk or overdue Then create a task for each open commitment with its due date, and draft a quick "still on it" note for anything already overdue.

Protect deep-work time this week

Find the gaps in your week and lock them in for the work that matters.

Help me protect time for real work this week. This week's calendar: [Paste the week's meetings] The work that needs deep focus: [Projects or tasks] When I think best: [Mornings, afternoons, evenings] Give me: - The best 3 to 5 focus blocks this week, avoiding back-to-back meeting days - What each block is for, so it doesn't get eaten by email - Meetings I could move or shorten to make room Then schedule the blocks in my Ergora calendar with a clear title for each.

Write a double opt-in introduction

Connect two people so both actually want to reply.

Help me introduce two people properly. Person A: [Name, role, what they do] Person B: [Name, role, what they do] Why they should meet: [The reason this helps both] How well I know each: [Close, friendly or loose] Give me: - A short opt-in check to send each person first - The intro email itself once both say yes: why each should care, in 2 lines each - A clear next step so it doesn't stall Keep it brief and in my voice. Sign off as [Your name].

Prep me for a negotiation

Know your walk-away point and their likely moves before you sit down.

Prep me for a negotiation as my chief of staff. What we're negotiating: [Deal, contract, price, terms] The other side: [Who they are and what they want] What I want: [Ideal outcome] My walk-away point: [The line I won't cross] What I can trade: [Things I can give that cost me little] Give me: - Their likely priorities and pressure points - My opening position and the order to make concessions in - 3 lines to use when they push, and one to buy time - The signs it's time to walk away Keep it practical, not textbook.

Quarterly founder review

Stop, start and continue, measured against the goal that matters.

Run a quarterly review of how I'm running [Business name]. Our main goal: [Main goal] What happened this quarter: [Results, wins, misses, big decisions] Where my time went: [Rough split, or paste a summary of my calendar] Be honest with me: - Did my time match the goal? Where didn't it? - Stop: what to drop next quarter - Start: what's missing that would move the goal - Continue: what's working that I should protect - The one habit to change first Save the review as a note so I can look back at it next quarter.

Get me up to speed on a topic fast

Live research turned into a one-page briefing you can read in five minutes.

Get me up to speed on this before I have to talk about it. The topic: [Topic, trend, regulation or company] Why I need it: [Meeting, decision, pitch] What I already know: [My current understanding] Run live web research and give me a one-page briefing: - What it is, in plain English - What's changed recently and why it matters to [Business name] - The 3 things a smart person would say about it - Questions I should be ready for - Sources, so I can check anything I'll quote Save the briefing as a note.

What would an expert do here?

Check a business question against Ergora's specialist knowledge base.

I want an expert view on a business question, not a guess. The question: [Your question] Our situation: [Business name], [What we do], [Team size] Search the specialist knowledge base first and give me: - What the best sources say, with the source for each point - Where the advice disagrees, and which side fits a business like ours - What you'd do in my position, in 3 steps - Anything the sources don't cover that I should check elsewhere

Repair a relationship after a mistake

Own it, fix it and keep the relationship, without grovelling.

Help me repair things after a mistake. What went wrong: [What happened] Who's affected: [Person or client, and how much the relationship matters] What I can do to make it right: [Fixes or gestures available] Give me: - A message that owns the mistake plainly, without excuses - The fix and when it'll happen - What changes so it doesn't happen again - Whether to send it as an email, a call or in person, and why Keep it human and short. Sign off as [Your name].

Audit where my time actually went

Two weeks of calendar versus what you say matters.

Audit my last two weeks of time as my chief of staff. My calendar for the last two weeks: [Paste the meetings] What I say matters most: [Main goal] Give me: - A rough split of my time by category (sales, team, product, admin, and so on) - How much of it moved the goal, and how much didn't - Recurring meetings worth cutting, shortening or delegating - One change to my default week that would free the most time

Turn this into Business Brain notes

So every prompt and specialist knows your business without you retyping it.

Help me keep my Business Brain up to date. Here is information about the business: [Paste a pitch, about page, notes or a transcript] Pull out and tidy, as short field-ready lines: - Business name and what we do, in one line - Products or services - Target audience - Brand voice - Competitors - Unique selling point - Main goal right now - Team size and location Flag anything that looks out of date or contradicts itself, then open the Business Brain so I can save it.

Design & Visuals

31 prompts

Product shots, ad creative, social graphics and on-brand images.

Studio product photo from a phone snap

Turn a rough phone photo into a clean, studio-quality product shot.

Create a clean studio product photo. The product: [The product] The photo I have: [Attach it or describe it, for example on my desk in poor light] Look I want: [White seamless, soft shadow, marble, wood or a coloured backdrop] Give me a crisp, well-lit product shot on that background: product in sharp focus, natural shadow, nothing distracting. Open Image Studio and set it up for me.

Product in a real-life scene

Show your product in a setting the buyer recognises.

Put my product in a lifestyle scene. Product: [The product] Who buys it: [Target audience] Scene that fits them: [Kitchen counter, gym bag, desk, cafรฉ table or outdoors] Mood: [Warm and homely, clean and premium, or energetic] Show the product naturally in that setting: believable, on-brand, like a real photo the customer would stop on. Use Image Studio.

See it worn by a model

Your apparel or accessory, shown on a model, on-brand.

Show my product worn by a model. The item: [Garment, jewellery, bag or hat] Model look: [Age range, style and feel that match my brand] Setting: [Studio, street or on location] Generate on-brand shots of it being worn in Image Studio, with the fit and drape looking natural. Give me a few options so I can pick the strongest.

Transparent cutout (packshot)

A crisp transparent PNG of your product for any background.

Cut my product out onto a transparent background. The image: [Attach the photo] I'll use it for: [Website, marketplace, ad or collage] Give me a clean transparent PNG with tidy edges, no leftover background and no halo, ready to drop onto any colour or layout.

On-brand graphic from a post

Turn a caption, quote or stat into a graphic people stop on.

Design a social graphic for [Business name]. The message: [The quote, stat, tip or caption] Platform: [Instagram, LinkedIn, X or Facebook] Brand feel: [Colours and tone, or "use my brand"] Lay it out in Design Studio with a clear hierarchy so the point lands in a second. Give me a square and a portrait story version.

Ad creatives to test

Three distinct ad visuals for one product or offer.

Make 3 ad creatives to test. Product or offer: [The offer] Hook for each: [Your hooks, or ask me to suggest] Where they'll run: [Meta, TikTok or Google Display] Give me three distinct visual directions (not the same layout recoloured), each with the hook worked into the image and space for a CTA. Tell me which you'd bet on and why. Build them in Ads Studio.

Sale or promo banner

A banner for a sale, launch or event, in your colours.

Design a promo banner. What it's for: [Sale, launch or event] Headline: [For example "20% off this weekend"] Where it goes: [Website hero, email or social] Brand: [Colours, or "use mine"] Give me a clean banner with the headline and a clear CTA, sized for that placement, plus a matching square version.

Before and after or comparison visual

Make the transformation or difference obvious in one image.

Create a before and after (or comparison) visual. What I'm comparing: [Before vs after, us vs the old way, or two options] The point it should make: [The takeaway] Where it'll be used: [Social, landing page or deck] Lay it out so the difference is instantly readable, labelled clearly and on-brand.

Carousel that tells one story

A swipeable set of slides built around a single idea.

Design a carousel. Topic: [What it teaches or sells] Platform: [Instagram or LinkedIn] Number of slides: [5 to 8] Give me a hook slide, one idea per slide with short punchy text, and a final CTA slide: consistent layout, on-brand, easy to swipe through. Build it in Design Studio.

Email header or hero image

A header image that matches the campaign.

Design an email header image. Campaign: [What the email is about] Feeling: [Festive, premium, friendly or urgent] Brand: [Colours and logo, or "use mine"] Give me a hero image sized for email that sets the tone, with room for a headline, plus a mobile-friendly crop.

Infographic from a few facts

Turn stats or steps into a clean, shareable infographic.

Turn this into an infographic. The content: [The stats, steps or list] Purpose: [Explain, persuade or summarise] Where it'll live: [Social, blog, report or deck] Organise it into a clear visual with a logical flow and simple icons: readable at a glance, on-brand, not cluttered.

Menu, price list or flyer

A tidy, printable menu or flyer for a local business.

Design a [Menu, price list or flyer] for [Business name]. What goes on it: [Items and prices, event details or the offer] Style: [Modern, classic or playful] Location to show: [Location] Lay it out cleanly and legibly, grouped sensibly, print-ready, with the key info easy to find.

One-page pitch or proposal visual

A clean one-pager for a proposal, investor note or overview.

Design a one-pager. What it presents: [The offer, company or proposal] Key points to include: [3 to 5 points] Audience: [Client, investor or partner] Give me a clean, professional one-page layout in Design Studio: headline, the key points as clear sections and a call to action, on-brand and easy to skim.

On-brand visual from a brief

Describe it once and get an image in your brand style.

Create an on-brand image from this brief. What I need: [Describe the image] Where it'll be used: [Placement] My brand: [Colours, style and logo, or "use what you have for my brand"] Match my brand so it looks like it belongs, not a stock image. Give me a couple of options.

A matching set for a campaign

Coordinated visuals for a launch or seasonal push.

Design a coordinated visual set for a campaign. The campaign: [Launch, season or event] Pieces I need: [For example social square, story, email header, banner] Brand: [Colours and feel, or "use mine"] Give me a set that clearly belongs together, same style, colours and mood across every piece, so the campaign looks consistent everywhere.
Only in Ergora

Give my product the full shoot

Studio, lifestyle and cutout from one phone photo.

Give my product a full set of shots from one photo. The product: [Product name, and attach the photo] Who buys it: [Target audience] Set up in Image Studio: a clean studio shot, a lifestyle scene that fits my buyer, and a transparent cutout, all consistent and on-brand, so I have everything I need for the site, ads and marketplace from a single product. Show me the options to pick from.
Try it in Ergora Runs on your connected tools

Seasonal product shots

Your product dressed for the season without a new photoshoot.

Make seasonal versions of my product shots. The product: [Attach the photo] Season or occasion: [Christmas, summer, Valentine's or other] Who buys it: [Target audience] In Image Studio, give me 3 seasonal scenes (one hero, one close-up, one gifting or in-use) that keep the product exactly as it is and change only the setting and props. Keep them tasteful, not tacky.

Marketplace-ready packshots for a range

Matching white-background images across every product.

Make consistent packshots for my product range. Products: [Attach the product photos] Where they'll go: [Shopify store, marketplace or both] In Image Studio, cut each product out and place it on the same clean white background, same angle feel, same padding and shadow, square format. Flag any photo too poor to fix so I can reshoot it.

Show my product in every colour

One photo becomes a matching image per colourway.

Show my product in each colour it comes in. The product: [Attach the photo] Colourways: [List the colours] In Image Studio, create a matching image for each colour, same angle, lighting and background, so shoppers can compare. Tell me if any colour looks off and needs a real photo instead.

Short product video from photos

A 10 to 15 second clip for Reels, TikTok or a product page.

Make a short product video. The product: [Attach 1 to 3 photos] The one thing to show: [Key benefit or feature] Where it'll run: [Reels, TikTok, ads or product page] Open Video Studio and plan a 10 to 15 second clip: shot order, motion for each shot, on-screen text and the final frame with the CTA. Keep it in my brand colours.

Resize one creative for every placement

Square, portrait, story and banner versions that still look designed.

Turn one creative into every size I need. The creative: [Attach the image] Placements: [Feed square, portrait, story, website banner, email header] In Design Studio, rebuild it for each placement rather than just cropping: reflow the headline, keep the product and CTA clear, respect safe zones for stories. Show them side by side.

Turn real reviews into quote cards

Social proof graphics made from what customers actually said.

Make quote cards from my customer reviews. Reviews: [Paste 3 to 6 real reviews with first names] Brand: [Business name] Pick the strongest line from each review (don't reword the quote), and design matching cards in Design Studio with the quote, the first name and a star rating if there is one. Square and story versions.

Homepage hero image

The first image visitors see, built around what you sell.

Design a homepage hero for [Business name]. What we do: [What we do] Who it's for: [Target audience] Headline it sits behind: [Homepage headline] Website: [Website URL] Give me 2 hero image options in Image Studio that show the product or outcome, leave clean space for the headline on desktop and mobile, and match the brand.

Event poster with social versions

A print poster plus matching posts to promote it.

Design materials for an event. Event: [Event name, date, time and place] Who it's for: [Target audience] Hosted by: [Business name] In Design Studio, give me an A4 poster, a square social post and a story version, all matching, with the date and how to book impossible to miss.

Write down my brand look so every design matches

Colours, type and dos and donโ€™ts that the studios can follow.

Help me pin down my brand's visual rules. Business: [Business name] Website: [Website URL] Brand voice: [Brand voice] What I like and dislike visually: [Examples or notes] Open Design.md and draft my brand rules: colours with hex codes, fonts, image style, layout habits, and a short dos and don'ts list, so Image Studio and Design Studio output stays consistent.

Check a design before it goes out

A second pair of eyes on legibility, hierarchy and brand fit.

Review this design before I publish it. The design: [Attach the image] Where it's going: [Placement] The one thing it must say: [Key message] Tell me honestly: does the message land in 2 seconds, is the text readable on a phone, does it look on-brand or generic, and what are the 3 fixes that would make the biggest difference.

A week of posts from my saved visuals

Match what is in your Gallery to a week of captions.

Here are images and videos I've already made: [List them with a short description each] Business: [Business name], [What we do] Plan 5 posts for next week: which visual, which platform, the caption in [Brand voice], and the best day to post. Then offer to add them to my calendar.

Storyboard a 30 second promo for Video Composer

Scene by scene text and timings you can build straight into Video Composer.

Plan a 30 second promo video for [Business name] to build in Video Composer. Video Composer makes a 16:9 video with no sound from scenes: Intro (name and tagline), Callout (one big number), Callouts (three in a row), Grid, Image and CTA (headline and button label). Goal: [Main goal] Audience: [Target audience] Tagline: [Tagline] Give me each scene in order: its type, the on-screen text (short enough to read in 3 seconds), start and end time, and background and accent colours. Then open Video Composer.

Turn my numbers into video callouts

Pick the punchiest stats for Callout and Callouts scenes.

I'm making a short video in Video Composer. The facts and numbers I have: [Paste the numbers and claims] Pick the 3 strongest for a Callouts scene and the single best one for a big Callout. Each needs a number and a label under 6 words. Only use numbers I gave you, and flag any that need a source before I publish.

On-screen text for a silent video

Lines that tell the whole story with the sound off.

My video has no voiceover or music, so the text has to carry it. What the video is about: [The topic or offer] Audience: [Target audience] Write the on-screen lines for 6 scenes of about 5 seconds each, 8 words or fewer per line, building to a CTA headline and a button label. In [Brand voice].

Video Composer or Video Studio?

Pick the right video tool for the job, then get the first draft.

I need a video for [The purpose and platform]. Help me choose. Video Composer builds a 16:9 video from text, number and image scenes with set timings (no AI footage, no sound). Video Studio generates short AI clips from a prompt. Tell me which fits this job and why, then give me the first draft for that tool: a scene list for Video Composer, or a clip prompt for Video Studio.

Sales

32 prompts

Outbound, follow-ups, proposals and pipeline.

Explore the Sales pack

Cold email that gets a reply

A short, human first-touch email. No fluff, one clear ask.

Write a cold outreach email. What we sell: [Products or services] Why it matters: [Unique selling point] Who Iโ€™m emailing: [Name, role and company] Why them, why now: [Trigger, e.g. a hire, launch or post] One email, under 120 words: - Open with something specific to them, not about us - One sentence on the outcome we deliver (not features) - A low-friction ask (a reply, not a 30-minute call) - Plain, human tone: no "I hope this finds you well", no buzzwords Give me two subject lines to choose from.

Follow-up sequence for a quiet lead

A 3-touch sequence for a prospect who went dark. Warm, not needy.

Build a 3-message follow-up sequence for a prospect who stopped replying. Context: [What we discussed and where it stalled] Their likely reason for going quiet: [Busy, pricing, needs buy-in or unsure] Voice: [Brand voice] For each touch give me the timing (e.g. +3 days), a one-line subject, and a 2 to 3 sentence message. Each one adds a NEW reason to reply (a resource, a useful idea, a soft deadline), never just "checking in". End the last one with a graceful break-up that keeps the door open.

Discovery call cheat sheet

Research a prospect and walk in with the right questions.

Prep me for a discovery call. Use live web research on the prospect's company. Prospect: [Name, role and company] Their website: [Prospect website] What we offer: [Products or services] Give me: 3 things worth knowing about their business, the likely pain we solve, 5 sharp discovery questions (not generic ones), 2 objections theyโ€™ll probably raise, and a one-line goal for the call.

Handle a specific objection

Turn a stall into a confident, non-defensive reply.

Help me respond to a sales objection. The objection: [Their exact words] Whatโ€™s really going on (my read): [Budget, timing, trust or priority] Our value: [Unique selling point] Give me a short spoken reply and a short written reply. Acknowledge first, reframe to value, and end with a question that moves it forward. Don't reach for a discount.

Turn scope into a clean proposal

Messy notes become a proposal a client can say yes to.

Draft a proposal from these notes. From: [Business name] Client: [Client name and company] What they need: [The problem, in their words] What Iโ€™ll deliver: [Scope and deliverables] Price and terms: [Amount, timeline and payment terms] Structure it as: the outcome they get, whatโ€™s included, timeline, investment, and a clear next step. Lead with their result, not my deliverables. Keep it to one page.

LinkedIn opener that isnโ€™t salesy

A connection note and first message that earn a reply.

Write a LinkedIn connection note and a first message for me to send myself. Them: [Name, role and company] Why Iโ€™m reaching out: [A genuine reason, e.g. their post] What we do: [What we do] Connection note: under 200 characters, no pitch. First message (send after they accept): lead with value or a genuine question, one soft mention of what I do, no hard ask.

Qualify an inbound lead

Score a new lead against your ideal customer, fast.

Help me qualify an inbound lead. Our ideal customer: [Target audience] What we sell: [Products or services] The lead: [Everything I know about them] Score them Hot, Warm or Cold with a one-line reason, list what I still need to find out, and draft the first reply that either books a call or asks the 2 qualifying questions Iโ€™m missing. If they are Hot or Warm, create a task for me to follow up within a day.

Win back a lost deal

Reopen a deal that stalled or a customer who left.

Write a win-back message. Who: [Customer or prospect] What happened: [Lost to a competitor, went quiet or churned] Whatโ€™s changed since: [New feature, price or simply time] Short and low-pressure: acknowledge the gap honestly, give one real reason it might be worth another look, and make it easy to say yes or no. No guilt, no "just circling back".

Reply to a discount request

Hold your price without killing the deal.

Help me respond to a discount request. What they asked: [Their request, e.g. 20% off] The deal: [Price and scope] How much room I actually have: [None, a little, or a trade] Give me a reply that holds value: reframe to outcome, and if I flex, trade for something (longer term, case study, faster payment, reduced scope) rather than just cutting the number.

Turn call notes into a recap and next steps

Raw notes become a clean recap the client can act on.

Turn my call notes into a follow-up. Notes: [Paste your rough notes] Sign off as: [Your name] Give me: a short recap email (what we agreed, in their words), a bullet list of clear next steps with owners and dates, and any open questions. Warm, concise, easy to reply "yes" to. Then create a task for each next step that is mine, with its date.

Ask a happy customer for a referral

A warm, specific ask that actually gets sent.

Write a referral request. Customer: [Customer name] The result they got: [Their win] Who Iโ€™d love an intro to: [The kind of person or company] Short and warm: thank them for the specific result, make the ask easy and specific (not "know anyone?"), and offer to write the intro blurb for them so it takes 10 seconds.

Build a prospect list

Turn "who should I even contact?" into a real target list.

Help me build a prospecting list. What we sell: [Products or services] My ideal customer: [Target audience] Where I can find them: [Directories, events, local, LinkedIn] Give me: the exact traits to look for, search terms and filters to find them, how to spot a good fit vs a time-waster, and 10 example companies from live web research that match. Then open the Lead Engine so I can work the list.

Demo or sales call script

A structure that sells the outcome, not the features.

Write me a demo or sales call script. What I'm selling: [Products or services] Who I'm showing it to: [Their role and main problem] The one thing they need to believe: [Unique selling point] Give me: an opener that sets the agenda, the 3 things to show (tied to their pain), the moment to talk price, how to handle "let me think about it", and a clear close. Consultative, not a pitch.

Renewal and upsell email

Keep the customer and grow the account.

Write a renewal (and upsell) email. Customer: [Customer name] What they have now: [Current plan or product] Value they've had: [Usage, wins or outcomes they told me about] What Iโ€™d love them to add: [Upgrade or add-on] Lead with the value they've already had, make renewing effortless, and gently show why the upgrade fits where they're heading. Confident, not pushy.

Ask for a testimonial

Get a quote you can actually use to sell.

Help me get a testimonial from a happy customer. Customer: [Customer name] What changed for them: [Their result, in their words] Where I'll use it: [Website, ads or social] Write a short request that's easy to say yes to, and give them 3 guiding questions (so I get a specific, usable quote, not "great service!"). Offer to draft the quote for them to approve. Never invent a result they did not tell me.

Break into a target account

A plan to land a specific dream account.

Help me land a target account. The account: [Company and why they fit] Who I'd need to reach: [Roles or names, if known] What we'd sell them: [Products or services] Give me: the likely buying group, an angle that would matter to each, a warm-path-in idea, a first-touch message, and a realistic sequence to get a meeting. Patient, not pushy.

Multi-thread a stalled deal

Reach the other decision-makers when your champion goes quiet.

Help me multi-thread a stalled deal. The deal: [Company, what stalled, who I've been talking to] Why it's stuck: [My read] Tell me who else is likely involved in this decision, how to reach them without going over my contact's head, and a short message to each that adds value rather than "just following up".
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Triage my pipeline into todayโ€™s call list

Your open deals, ranked into who to call now, with tasks set for each.

Triage my open deals and tell me where to spend today. My open deals (copy them from the Pipeline): [Paste deal, value, stage, last contact] My target this month: [Revenue or deals target] Give me: - The 5 deals to touch today, ranked, with why each - Any deal going cold (no recent activity, slipping stage) and the nudge to send - Deals waiting on me vs waiting on them - One deal I should probably let go Then create a task for each of the 5 with today's date, and open the AI Pipeline Manager so I can update stages.
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Research an account before I reach out

A live dossier on a company youโ€™re about to contact.

Run live web research on this company before I reach out. The company: [Prospect website] Why I'm interested: [Context] What we sell: [Products or services] Pull together a short dossier: what they do, recent news or triggers worth mentioning, who the likely decision-makers are, the pain we could solve, and a first-touch angle that would actually land. Then draft the opener in my voice.
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Define my ideal customer from real wins

Your best deals become a sharp profile of who to chase next.

Work out my ideal customer profile from deals I actually won. My best customers or won deals: [Paste who, size, industry, why they bought] Deals that went badly: [Paste a few losses or bad-fit customers] What we sell: [Products or services] Give me: the 5 traits my best customers share, the red flags that predict a bad fit, a one-paragraph ICP I can paste into my Business Brain as my target audience, and 3 places to find more of them.

Write the copy for my booking link

A booking page and invite message that make saying yes easy.

Write the copy for my Ergora booking link. Meeting type: [Discovery call, demo or consult] Length: [Minutes] Who books it: [Target audience] What they get from the call: [The outcome of the call] Give me: a meeting title, a 2 to 3 sentence description, 3 short intake questions, and a one-line message I can paste into emails to share the link. Then open Booking Links so I can set it up.
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Prep a sales call and put it in my calendar

Research, talking points and the meeting booked in one go.

Prep me for a sales call and add it to my Ergora calendar. Who: [Name, role and company] When: [Date and time] Their website: [Prospect website] What we offer: [Products or services] Do live web research on the company, then give me: a 5-line brief, my goal for the call, 3 talking points tied to their likely pain, and the hard question they'll ask with a straight answer. Schedule the call as a sales call with the brief in the notes.
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Find out why I lose deals

Patterns across lost deals, and what to change in the pitch.

Run a win/loss review on my recent deals. Won deals: [Paste deal, size, why they said yes] Lost deals: [Paste deal, size, why they said no] Our competitors: [Competitors] Tell me: the real patterns behind the losses (price, fit, timing, a competitor, my process), what the wins have in common, 3 changes to my pitch or qualification, and one question to add to every discovery call. Then open Win/Loss Analysis so I can log them.

Find buying triggers for my target accounts

Live research on who just hired, raised or launched, so you reach out at the right moment.

Research recent buying triggers for these accounts using live web research. Accounts: [Company names or websites] What we sell: [Products or services] Triggers that matter to us: [New hire, funding, launch, expansion] For each account: any trigger in the last 90 days with the source link, why it matters for us, and a one-line opener that references it. Rank them by how warm the moment is. Skip anything you cannot source.

Build my reusable sales email templates

The 6 emails you send every week, written once and saved.

Write a set of reusable sales email templates for [Business name]. What we sell: [Products or services] Who we sell to: [Target audience] Voice: [Brand voice] Write 6 templates: inbound reply, post-demo follow-up, proposal sent, gentle nudge, break-up, and referral thank-you. Each under 120 words, with a subject line and clearly marked fields to personalise. Then open Sales Sequences & Templates so I can save them on the Templates tab.

Turn my scribbled follow-ups into dated tasks

A messy list of "must chase" becomes tasks with dates and a line to send.

Turn my follow-up list into tasks. My list: [Paste who to chase and why] This week I can spend: [Hours on follow-ups] For each one: the next action, a realistic due date this week or next, and a one-line message to send. Put the highest-value ones first, then create a task for each with its due date.

Competitor battlecard for sales calls

What to say when a prospect mentions a rival, backed by live research.

Build a sales battlecard against a competitor. Use live web research on their site and public pricing. Us: [Business name] Our edge: [Unique selling point] The competitor: [Competitor name or website] Give me: where they genuinely win, where we win, their published pricing (or say it is quote-based), 3 landmine questions to ask, how to answer "why not just use them?", and sources for every fact about them. Accurate on their facts, no invented weaknesses.

Help my champion build the business case

A one-page case your contact can take to whoever signs off.

Write a one-page business case my contact can forward internally. Their company: [Company and what they do] Their problem: [The pain, with any numbers they gave me] What we'd deliver: [Products or services] Price: [Pricing] Structure: the problem and its cost, the options (including doing nothing), why us, the investment, the expected payback using only their numbers, and the next step. Plain English, no hype, nothing I cannot back up.

Follow up a proposal without nagging

Move a sent proposal to a decision with useful, timed nudges.

Help me follow up a proposal I sent. The proposal: [What, price and when I sent it] Who has it: [Name and role] What I know about their timeline: [Their decision date or process] Give me a 3-touch plan with timing: a helpful first nudge (answer a likely question), a second that removes risk (a call, a smaller start), and a clear "should I close the file?" message. Then create a task for each touch on its date.

Pick the accounts to watch in Intent Signals

Choose the companies worth monitoring and the signals that mean "reach out now".

Help me set up Intent Signals for [Business name]. We sell: [Products or services] To: [Target audience] Accounts I'm chasing or would love to win: [Company names and websites] For each company, tell me whether it's worth monitoring, the website domain to add, and which signal types would make it a good moment to reach out (funding, hiring, a new exec, a product launch or news). Keep it to the 10 that matter most, in priority order. Then open Intent Signals so I can add them as targets.

What does their hiring say?

Read a target company's job ads for clues about its priorities.

A company I'm targeting is hiring. Company: [Their company] Roles they're hiring for: [Paste the job titles or the hiring event] What we sell: [Products or services] Tell me what these roles suggest about their priorities and pain points, whether that makes now a good time to reach out, and the one angle to lead with. Be honest if it isn't a fit.

Check lead scores against my ideal customer

See where simple scoring rules rank the wrong people high or low.

My lead scores come from simple rules: contact details on file, a company, recent activity, open deals and seniority. My ideal customer: [Target audience] My best recent deals: [Describe 3 recent wins] Where would rules like these rank the wrong people high or low for my business? Give me a short checklist to apply by hand when I review my hottest leads, and the 3 questions to qualify a lead on the first call.

Marketing

27 prompts

Campaigns, positioning, email and launch plans.

Explore the Marketing pack

One-page campaign brief

An idea becomes a brief the whole team can run with.

Turn this into a one-page campaign brief for [Business name]. The campaign: [What weโ€™re promoting and why now] Audience: [Target audience] Goal: [Awareness, leads or sales, with a number] Timeframe and channels: [When, and where we can post] Give me: the core message, 3 angles, the offer and call to action, a channel-by-channel plan, and how weโ€™ll know it worked. Then offer to draft the assets (posts, email, ad) or open the right studio.

Sharpen your positioning

Say what you do, for whom, and why itโ€™s different, clearly.

Help me tighten our positioning. What we do: [What we do] Who itโ€™s really for: [Target audience] What they use instead today: [Competitors] Why weโ€™re a better choice: [Unique selling point] Give me: a one-sentence positioning statement, a 3-line "for (who) who (need), we (what), unlike (alternative)" version, and 3 headline options for the homepage. Plain language, no jargon.

Product or feature launch plan

A simple week-by-week plan to launch without chaos.

Plan a launch. What weโ€™re launching: [Product or feature] Who cares and why: [Target audience] Launch date: [Date] What I can use: [Email list, social, ad budget, partners] Give me a simple plan in three phases (pre-launch, launch day, post-launch) with the key asset for each step (teaser, announcement email, social posts, follow-up). Keep it doable for a small team.

Monthly newsletter, drafted

Turn what happened this month into an email people open.

Draft this monthโ€™s newsletter for [Business name]. Audience: [Target audience] What to share: [Updates, a tip, an offer, a story] Voice: [Brand voice] Give me 3 subject lines, a short intro, 2 to 3 tidy sections, and one clear call to action. Skimmable, warm and not corporate, ready to paste into Klaviyo or Mailchimp.

Homepage hero message

A headline and subhead that say why you, in seconds.

Write homepage hero copy. What we do: [What we do] Main outcome: [Unique selling point] Audience: [Target audience] Give me 5 headline and subhead pairs, from bold to safe, plus a primary call to action for each. Benefit-led, concrete, no "revolutionary", "seamless" or "cutting-edge". Then offer to mock it up in Design Studio.

Welcome or nurture email series

A 4-email series that turns a new subscriber into a customer.

Design a welcome email series. How they signed up: [Lead magnet, trial or newsletter] What we want them to do next: [Book, buy or activate] Our value: [Unique selling point] Voice: [Brand voice] Give me 4 emails: purpose, timing, subject line, and a 3 to 4 sentence body each. Arc: welcome, useful value, a story or proof (only real ones I give you), then a clear offer. No hard sell until the last one. Format it ready to build as a flow in Klaviyo or Mailchimp.

Map your target audience

Turn "everyone" into 2 to 3 real people you can market to.

Help me define our target audience from what I actually know. What we sell: [Products or services] Who we think we serve: [Target audience] What I know about buyers: [Paste notes, reviews or customer emails] Give me 2 to 3 concise personas: who they are, the job they hire us for, what they worry about, what theyโ€™ve tried, what would make them choose us, the objection to overcome, and where they hang out. Then suggest the one channel to start with.

Deep teardown of one competitor

See where one rival is strong, weak, and where the gap is.

Do a teardown of one competitor using live web research on their site. Competitor: [Competitor website] Us: [What we do] Our edge: [Unique selling point] Give me: how they position themselves, who they target, their published pricing (or say it is quote-based), what they do well, where the gaps are, and 2 to 3 angles we could own. Cite the pages you used. Practical, not a report.

Design a promo offer

Build an offer that drives action without cheapening the brand.

Help me build a promotion. Occasion or reason: [Sale, season, milestone or slow period] What we sell: [Products or services] Normal prices: [Pricing] Goal: [New customers, clear stock or bookings] Give me 3 offer structures (not just "% off"), the one youโ€™d pick and why, the headline and terms, and a short plan to promote it. Protect margin and brand.

Define your brand voice

So everything you write sounds like you.

Help me define our brand voice. What we do: [What we do] Who we talk to: [Target audience] How we sound today: [Brand voice] Copy we like or dislike: [Paste examples] Give me: 3 to 4 voice principles (with "we say, we don't say" examples), and rewrite one sample sentence in the voice so I can see it in action. Then open Brand Voice so I can save it.

Tagline and slogan options

A line people remember.

Give me tagline options for [Business name]. What we do: [What we do] The one idea to land: [Unique selling point] Current tagline: [Tagline] Vibe: [Bold, warm, clever or simple] Give me 10 taglines across a range (punchy, descriptive, playful), mark the 3 strongest, and say why each works. Short, memorable, no clichรฉs.

Plan a webinar or workshop

A live event that generates leads.

Help me plan a webinar or workshop. Topic: [What it teaches] Audience: [Target audience] Goal: [Leads, sales or authority] Date: [Date and time] Give me: a title that gets sign-ups, an outline (hook, teaching, soft pitch, Q&A), a promo plan (emails and posts), and the follow-up for attendees vs no-shows. Then add the session and the promo send dates to my calendar.

Design a referral programme

Turn happy customers into your best channel.

Help me design a referral programme. What we sell: [Products or services] Why customers love us: [Unique selling point] What I can give as a reward: [Discount, credit, gift or cash] Suggest a simple structure (reward for both sides?), how to ask without being awkward, where to promote it, and the message to launch it. Keep it easy to join.

What to actually measure

Cut through vanity metrics to what matters.

Help me pick the right marketing metrics. My goal: [Main goal] What I'm doing: [Channels and activities] What I track today: [Current metrics, if any] Tell me the 3 to 5 numbers that actually predict success for my goal, which to ignore, a realistic target for each, and where to read each one (GA4, Search Console, Mixpanel, Klaviyo or Mailchimp, if I use them).

Email subject line lab

20 subject lines for one email, and why each might work.

Give me subject lines to test. The email: [What it's about or the offer] Audience: [Target audience] Goal: [Opens, clicks or replies] 20 subject lines across different angles: curiosity, benefit, urgency, plain, playful. Group them by angle and mark your top 3 to A/B test. Honest, no clickbait I can't back up.

Co-marketing campaign

A joint campaign idea with a complementary brand.

Plan a co-marketing campaign. Us: [Business name], [What we do] Our audience: [Target audience] Potential partner: [Partner name, or "suggest types"] What we both want: [Audience, leads or credibility] Give me a campaign concept both sides win from, who does what, the assets needed, and a simple way to split and track the results.
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What changed with my competitors this week?

A live read on your market that a static chatbot canโ€™t give.

Run live web research and give me this week's read on my market and competitors. What we do: [What we do] Competitors: [Competitors] Industry: [Industry] Research what's changed across all of them: competitor moves, pricing, launches, industry news that affects me. Give me a short brief: what happened (with links), why it matters to me, and any move I should make. Flag anything I should react to fast, and create a task for it.
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Fix the step where my funnel leaks

Read your Mixpanel funnel, find the drop-off, and rewrite the message at that step.

Read my Mixpanel funnels and find where people drop off. The funnel I care about: [Funnel name, or "the signup funnel"] What we sell: [Products or services] Who it is for: [Target audience] Show me the conversion at each step and the biggest drop. Then give me 3 likely reasons (message, friction, trust, timing), the copy change I should test at that step, and how I will know it worked.
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How do AI assistants describe us?

Check what AI answers say about you and fix what they get wrong.

Help me improve how AI assistants describe [Business name]. Website: [Website URL] What we do: [What we do] Competitors: [Competitors] Questions a buyer might ask an assistant: [2 to 3 example questions] Open AI Visibility to check how we show up for these questions. Then tell me what an assistant would need to read on our site to describe us correctly, and the 3 pages or sections to add or rewrite first.

One promotional email, ready for Klaviyo or Mailchimp

Subject, preview text, body and button copy in one go.

Write one promotional email. From: [Business name] The offer or news: [What we're promoting] Audience segment: [Who it goes to] Voice: [Brand voice] Call to action: [Where the button goes] Give me: 3 subject lines, preview text, the body in short blocks (headline, 2 to 3 short paragraphs, button text), and a plain-text version. Ready to paste into Klaviyo or Mailchimp. No claims I have not given you.

Plan next quarterโ€™s campaigns

Three months of campaigns tied to one goal, laid out in Campaign Planner.

Plan next quarter's marketing for [Business name]. Main goal: [Main goal] Who we sell to: [Target audience] Key dates or launches: [Dates that matter] Budget and team: [Rough budget and who does the work] Give me 3 to 5 campaigns across the quarter: the aim, the audience, the core message, the channels, the dates, and the one number to watch. Then open Campaign Planner with the plan prefilled.

Messaging matrix by audience segment

One message for each kind of buyer, so nobody gets a generic pitch.

Build a messaging matrix. What we sell: [Products or services] Our edge: [Unique selling point] Segments: [Target audience, split into 2 to 4 groups] For each segment: their main pain, the outcome they want, our message in one line, a proof point (only ones I give you), the objection to handle, and the best channel. Present it as a table.

Review a landing page for clarity

A blunt read of whether the page says what it needs to, fast.

Review this landing page using live web research to read it. Page: [Landing page URL] Who it is for: [Target audience] The one action I want: [Signup, purchase or booking] Tell me: what a first-time visitor understands in 5 seconds, what is unclear, what proof is missing, and the top 5 changes ranked by impact. Rewrite the headline, subhead and button.
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What people search for before finding us

Turn your Search Console queries into messaging and page ideas.

Read my Search Console query positions and tell me what our audience is really looking for. Site: [Website URL] What we do: [What we do] Group the queries into themes (problems, comparisons, how-tos, brand). For each theme: what it says about buyer intent, whether our site answers it well, and one page or message change to make. Finish with the 3 themes worth investing in first.
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Put my launch milestones in the calendar

Every launch deadline, owner and send date booked so nothing slips.

Turn my launch into dated milestones. What we're launching: [Product or feature] Launch date: [Date] Who is involved: [Names and roles] Channels: [Email, social, ads, partners] Work backwards from the launch date: list each milestone (copy ready, creative ready, emails scheduled, posts queued, follow-up) with an owner and date. Then add each milestone to my calendar and create a task for each owner.

Customer interview script and synthesis

Ask customers the right questions, then turn answers into messaging.

Help me interview customers and use what they say. What we sell: [Products or services] Who I'm interviewing: [Target audience] What I want to learn: [Why they buy, why they nearly didn't, what they compare us to] Answers so far: [Paste notes, or leave blank for now] Give me a 20-minute interview script (8 to 10 open questions, no leading ones). If I pasted answers, pull out the exact phrases customers use, the top 3 reasons they buy, and 3 headlines written in their words.

Write my pricing page

Plans, names and copy that make the right choice obvious.

Write the copy for our pricing page. What we sell: [Products or services] Our prices: [Pricing] Who buys each option: [Target audience] Common pricing questions: [What people ask before buying] Give me: a headline and subhead, a short description and "best for" line per plan, the 5 to 6 FAQ answers, and the button copy. Make the recommended option obvious, and keep every claim true to the prices I gave you.

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Content

29 prompts

Posts, articles, newsletters and repurposing.

Explore the Content pack

Blog post outline that ranks

A topic becomes a structured, search-aware outline.

Outline a blog post. Topic or keyword: [Topic or keyword] Who itโ€™s for: [Target audience] What they should do after: [The action you want] Give me: a working title (and 2 alternatives), the search intent, an answer-first intro angle, H2 and H3 headings that fully answer the topic, and where a call to action fits. Then offer to draft it section by section.

Draft an article

Turn an outline or a few bullets into a real first draft.

Write an article. Topic: [Topic] Key points to cover: [Bullets, or paste an outline] Audience: [Target audience] Voice: [Brand voice] Length: [Short (600), standard (1,000) or deep (1,500) words] Write it in plain, specific language with real examples. No filler, no "in todayโ€™s fast-paced world", no stats I have not given you. Add a title and a one-line meta description. Then open Article Editor Pro with the draft.

A batch of social posts

One theme, several ready-to-post updates.

Write a batch of social posts. Theme or thing to promote: [Topic] Platforms: [LinkedIn, Instagram, X or Facebook] Voice: [Brand voice] Give me 5 posts with different angles (tip, story, question, proof, offer), each with a strong first line and a light call to action. Match each platformโ€™s length and style. Suggest a couple that would work as an image, and offer to make them in Image Studio.

10 hooks for one idea

The scroll-stopping first lines that decide if anyone reads.

Give me 10 hooks for this. The idea or post: [What itโ€™s about] Audience: [Target audience] Platform: [Where it will go] Mix the styles: bold claim, surprising fact (only true ones), contrarian take, question, mini-story, how-to, mistake to avoid. Keep each one line. Mark the 3 youโ€™d bet on.

Turn one long piece into many small ones

Break an article, video or webinar into a stack of posts.

Repurpose this into short content. The source: [Paste the article, transcript or notes] Where Iโ€™ll post: [Channels] Voice: [Brand voice] Pull out: 5 standalone social posts, 3 quote graphics (the quote and a caption), 1 short-video script, and a newsletter blurb. Keep each faithful to the source but able to stand alone.

A month of content ideas

A themed month of post ideas, so you never face a blank calendar.

Plan a month of content ideas. What we do: [What we do] Audience: [Target audience] Goal this month: [Awareness, leads or a launch] How often I post: [Posts per week] Give me a themed calendar: a weekly theme, then specific post ideas per slot (with format: tip, story, behind the scenes, offer). Balanced, not all promo. Ideas only, so I can pick which to draft.

Rewrite in your brand voice

Make bland copy sound like you.

Rewrite this in our brand voice. The text: [Paste the text] Our voice: [Brand voice] Whoโ€™s reading: [Target audience] Keep the meaning and the length similar, but make it sound human and on-brand. Cut clichรฉs and corporate filler. Show me the rewrite, then a punchier alternative.

Short video script for Reels or TikTok

A hook, the beats and the on-screen text, done.

Write a short video script (30 to 45 seconds). Topic: [What it teaches or shows] Audience: [Target audience] Goal: [Follow, save or buy] Give me: a 2-second hook, 3 to 4 beats with what I say and the on-screen text, and a call to action. Punchy and specific. Then offer to make a matching thumbnail in Image Studio or open Video Studio.

Turn questions into an FAQ

The questions customers actually ask, answered well.

Build an FAQ for [Business name]. What we sell: [Products or services] Questions I keep getting: [Paste them, or "suggest the common ones"] Voice: [Brand voice] Write clear, reassuring answers (2 to 3 sentences each), grouped sensibly. Flag any answer that is really an objection worth addressing on the sales page too.

Customer story or case study

A real result becomes a story that sells for you.

Write a customer case study from what really happened. Customer: [Customer name or type of business] Before: [The problem they had] What we did: [What we did for them] After: [The result, with numbers they agreed to share] A quote from them: [Paste their words] Tell it as a story (challenge, approach, result) with a pull-quote and a short summary at the top. Use only the facts and numbers above; if something is missing, mark it for me to fill rather than guessing. End with a soft call to action.

Lead magnet idea and outline

A freebie worth handing over an email for.

Help me create a lead magnet. What we do: [What we do] Audience: [Target audience] What I want them to do after: [Book, buy or trial] Give me 3 lead magnet ideas (checklist, template, guide, mini course), the strongest one and why, its outline, and the opt-in headline. Genuinely useful, quick to consume.

Mini email course

A 5-day course that warms up leads while you work.

Design a short email course for lead nurture. Topic: [What it teaches] Audience: [Target audience] The goal at the end: [Buy, book or upgrade] Give me 5 daily emails: the lesson, subject line, and a 3 to 4 sentence body each. Each teaches one useful thing and builds toward the offer on day 5. Helpful first, sell last. Then open the Email Sequence Writer with it.

Listicle post

The format people love to skim and share.

Write a listicle. Topic: [The list, e.g. 7 mistakes when...] Audience: [Target audience] Goal: [Traffic, authority or a soft call to action] Give me a title (and 2 alternatives), a short intro, and the list items each with a punchy heading and 2 to 3 useful sentences. Actually useful, not padded to hit a number.

Comparison or "vs" article

Help buyers choose, and rank for "X vs Y".

Write a comparison article. Use live web research for every fact about the other options. Comparing: [Option A vs option B] Us: [Business name], [Unique selling point] Who's reading: [Target audience] Give me: an answer-first intro, a side-by-side table on the criteria that matter, who each option suits best, and a clear verdict for our reader. Accurate on the other options (with sources), confident about where we fit.

Topic cluster content plan

A hub-and-spoke plan that builds search authority.

Plan a topic cluster. Core topic we want to own: [The big theme] Audience: [Target audience] Site: [Website URL] Give me: one pillar page idea (the hub), 6 to 8 supporting article ideas (the spokes) with their angles and search intent, and how they link together. So we own a topic, not just publish random posts.

Founder LinkedIn post

A personal-brand post that sounds like you, not a corporate account.

Write a LinkedIn post in my voice, for me to post. What I want to say: [The idea, story or lesson] The takeaway: [What readers should leave with] My style: [Blunt, warm, funny, or paste a past post] One post: a hook that stops the scroll, a short story or argument, a clear takeaway, and a light question to spark comments. No hashtag soup, no "thrilled to announce" energy.

Newsletter subject and opening that gets read

Just the subject line and opening: the bit that earns the rest of the email.

Help me get this newsletter opened and read. This issue is about: [Topic] Who reads it: [Target audience] My current opening: [Paste it, or leave blank] Give me 5 subject lines, a preview text line for each, and two versions of an opening paragraph that hooks fast. Warm and human, not "in this issue".

Refresh an old post to rank again

Update an underperforming article so it climbs.

Help me refresh an old post. If Search Console is connected, check its query positions first. The post: [Post URL] Target keyword: [Keyword it should rank for] Why it's slipping (my guess): [Old, thin or more competition] Tell me what to add, cut or restructure, the sections or questions it is missing, a stronger title and intro, and internal links to add. A concrete edit list I can action today.
Only in Ergora

Plan and draft next weekโ€™s content

A week of posts drafted and opened in your Content Calendar to schedule.

Plan next week's content for [Business name]. My focus this week: [Theme or launch] Channels: [Where I post] Voice: [Brand voice] Give me a 5-post plan (hook, format and the drafted post for each) spread across the week. Mix the formats so it is not all the same. Then open the Content Calendar with the posts prefilled so I can set the times and schedule them.
Try it in Ergora Runs on your connected tools
Only in Ergora

Find the pages almost on page one

Search Console shows the queries sitting just off page one, and how to push them up.

Read my Search Console query positions and find striking-distance keywords. Site: [Website URL] What we do: [What we do] List the queries where we rank roughly 8 to 20 with real impressions. For the best 10: the page that ranks, why it is not higher (missing section, weak title, intent mismatch), and the specific edit to make. Rank them by likely payoff.
Try it in Ergora Runs on your connected tools

Rewrite titles that get seen but not clicked

Low click-through queries from Search Console, with better titles and descriptions.

Read my low CTR queries in Search Console. Site: [Website URL] Brand name to keep in titles: [Business name] For each page with good impressions but a poor click rate: the query, the current title if you can see it, why it is underperforming, and 2 new title options (under 60 characters) plus a meta description (under 155). Keep them truthful to the page.

What is my audience asking right now?

Live research on the questions people ask, turned into article ideas.

Run live web research on what my audience is asking about. Topic area: [Industry] Audience: [Target audience] What we sell: [Products or services] Find the questions and debates coming up now (forums, communities, news, search features). Give me 10 article ideas, each with the question it answers, the search intent, and why now. Cite where you saw each one.

Find content gaps against competitors

Topics your competitors cover well that you have not touched.

Use live web research to compare our content with our competitors'. Our site: [Website URL] Competitors: [Competitors] Audience: [Target audience] Give me: the topics they cover that we do not, topics where theirs is clearly better, and topics nobody covers well. Then 8 article ideas we could win, each with an angle that is better than what is there now.

Adapt an article for Dev.to or Hashnode

Reshape a post for a developer audience and publish it from Ergora.

Adapt this article for a developer community. The article: [Paste the article or its URL] Where: [Dev.to, Hashnode or both] Canonical link: [Website URL] Rewrite the intro for a developer reader, tighten anything salesy, add code or examples where they help, and suggest tags and a title for each platform. Then open Publishing so I can post it, with the canonical link set to our site.

Announce news to my community channels

One update, rewritten for Telegram, Discord, Bluesky and Mastodon.

Write an announcement for my community channels. The news: [What is new and why it matters] Link: [Link to share] Channels: [Telegram, Discord, Bluesky or Mastodon] Voice: [Brand voice] Write one version per channel, sized and toned for it (Bluesky under 300 characters). Then open Publishing so I can review and post them.

Check a draft against our brand voice

Spot what sounds off-brand before it goes out.

Check this draft against our brand voice. The draft: [Paste the draft] Our voice: [Brand voice] Who reads it: [Target audience] Mark every line that sounds off-brand, generic or like AI filler, say why, and give the fix. Then give me a clean version. Open Brand Voice Check if I want to run it there too.

Rewrite an intro to answer the question first

Openings that search engines and AI answers can quote.

Rewrite the opening of this article to answer the reader's question first. The article: [Paste the article or its URL] The question it answers: [The search question] Give me: a question-style H2, a direct answer in under 100 words, a one-line definition if the topic needs one, and a short table or list if it fits. Keep it accurate to the article.

Plan internal links across my site

Which pages should link to which, with the anchor text to use.

Plan internal links for my site. Site: [Website URL] My key pages: [Paste URLs of the pages that matter most] Recent articles: [Paste URLs of newer posts] Read the pages with live web research. For each key page: 3 to 5 pages that should link to it, the sentence where the link fits, and natural anchor text. Flag any orphan pages.

Write a sourced explainer from the knowledge base

Draw on Ergoraโ€™s specialist knowledge base for an explainer with citations.

Write an explainer using Ergora's specialist knowledge base. Cite each source you use. Topic: [Topic] Audience: [Target audience] Industry context: [Industry] Voice: [Brand voice] Search the knowledge base first, then write an 800-word explainer: a plain-English definition, why it matters to this reader, 3 practical steps, and common mistakes. Link the sources you used at the end.

Ads

29 prompts

Ad copy, angles, hooks, creative briefs and account reviews.

Explore the Ads pack

Meta ad copy that converts

Your offer becomes scroll-stopping primary text and headlines.

Write Meta (Facebook and Instagram) ad copy for [Business name]. What I'm selling: [The product and its outcome] Who it's for: [Target audience] Offer or angle: [Discount, launch or problem solved] Brand voice: [Brand voice] Give me 3 primary text options (short, medium, punchy), 5 headlines and 2 CTAs. Lead with the outcome, one clear benefit, no hype words. Then offer to build the creative in Ads Studio.

10 ad hooks for one product

The first lines that stop the scroll.

Give me 10 ad hooks. Product: [The product] Audience: [Target audience] Main pain or desire: [What they feel] Mix the styles: bold claim, question, stat, before and after, mistake to avoid, "if you do this, read this". One line each. Mark the 3 you'd test first and say what each one is testing (benefit, curiosity or urgency).

Google Search ad (RSA)

Headlines and descriptions to fill a responsive search ad.

Write a Google responsive search ad for [Business name]. What I sell: [Products or services] Keyword they searched: [Search term] Landing page promise: [What they'll get] Landing page: [Website URL] Give me 12 headlines (max 30 characters each) and 4 descriptions (max 90 characters each), with the character count next to each. Include the keyword naturally, one headline with the offer and one with a CTA. No fluff. I'll paste them into Google Ads myself.

UGC ad script

A native, creator-style script that sells softly.

Write a UGC-style ad script (30 to 45 seconds). Product: [The product and the result] Creator vibe: [Relatable, expert or funny] Audience: [Target audience] Give me a hook (first 3 seconds), 3 to 4 talking beats (spoken lines plus what's on screen) and a soft CTA. Sound like a real person, not an ad. Then offer to open UGC Scripts or plan the visuals in Image Studio.

5 ad angles to test

Different reasons to buy, so you can find the winner.

Give me 5 distinct ad angles to test. Product: [The product] Audience: [Target audience] What it really does for them: [The outcome] Why us: [Unique selling point] For each angle: the core message, who it lands with best, a one-line hook, a headline and a CTA. Vary them (pain, dream outcome, objection buster, social proof, time or effort saved) so I'm not testing the same idea twice.

Retargeting ad copy

Win back people who looked but didnโ€™t buy.

Write retargeting ad copy for people who visited but didn't buy. Product: [The product] Likely reason they hesitated: [Price, trust, timing or distraction] Nudge I can offer: [Reminder, proof, small incentive or guarantee] Give me 3 short ads that address the hesitation directly and make it easy to come back. Warm, not desperate.

Creative brief for a designer

Everything needed to make the ad, on one page.

Write a creative brief for an ad for [Business name]. Product or offer: [The offer and the goal] Audience: [Target audience] Message: [The one thing it must say] Format and platform: [For example 1:1 static for Meta] Give me the objective, the single-minded message, must-have elements (logo, CTA, offer), tone and visual direction, and what to avoid. Then offer to generate it in Ads Studio.

TikTok or Reels ad concept

A short-video ad idea with hook, beats and CTA.

Give me a TikTok or Reels ad concept. Product: [The product] Audience: [Target audience] Goal: [Sales, sign-ups or follows] Give me a native trend or format to use, a 2-second hook, the shot-by-shot beats, on-screen text and the CTA. Feel organic, not like an ad.

Who to target and why

Audience and targeting ideas for your campaign.

Help me pick who to target for an ad campaign. What I sell: [Products or services] Who buys today: [Target audience] Budget: [Small test or scaling] Platform: [Meta, Google or TikTok] Give me 3 to 4 audience ideas (interests, behaviours, lookalikes or keywords), which to start with on a small budget, and one creative angle per audience. I'll set the targeting up in the ad platform myself.

Landing page copy for an ad

Match the adโ€™s promise so the click converts.

Write landing page copy to match an ad. The ad's promise or hook: [What the ad said] Product or offer: [What they land on] Audience: [Target audience] One action: [Buy, book or sign up] Give me a headline that echoes the ad, a subhead, 3 benefit points, a bit of proof, objection handling and a strong CTA. Keep the promise consistent so people don't bounce.

Ad testing plan

Test the right things, in the right order.

Help me plan what to test in my ads. What I'm running: [Platform and current setup] Budget: [Rough monthly spend] What I want to improve: [More clicks, cheaper leads or more sales] Tell me what to test first (creative, audience or offer), how to test one thing at a time on a small budget, how long before I judge it, and how to read the result. Practical, not a science project. Then offer to log the test in A/B Tests.

Scale a winning ad

Grow spend without the results falling apart.

Help me scale an ad that's working. The winner: [The ad and its results] Current spend: [Daily or monthly spend] Where I want to get to: [Target spend or sales] Give me a sensible way to increase budget without tanking performance, when to duplicate vs raise budget, fresh audiences and creatives to widen it, and the warning signs that it's fatiguing. I'll make the changes in the ad platform myself.

Refresh tired ad copy

New angles when an ad has run too long and people stop reacting.

My ad is fatiguing. Help me refresh it. Current ad: [Paste the copy] What's dropping: [CTR, conversions or rising cost] Audience: [Target audience] Give me 5 fresh takes (new hook, new angle, new format idea) that keep the same offer, plus one bolder swing worth testing. Then offer to build them in Ads Studio.

Carousel or multi-image ad

A swipeable ad that tells a mini story.

Write a carousel ad. Product or offer: [The offer] Audience: [Target audience] Angle: [Problem and solution, features, social proof or how-to] Give me card 1 (the hook), 3 to 5 middle cards (one idea and line each), the final CTA card and the caption. Make card 1 stop the scroll. Then offer to design it in Design Studio.

YouTube pre-roll ad script

A skippable-ad script that earns the first 5 seconds.

Write a YouTube ad script. Product or offer: [The offer] Length: [15 or 30 seconds] The one thing to land: [Key message] Give me a script that hooks in the first 5 seconds (before "skip"), makes one clear point, shows the product and ends on a specific CTA, with rough visual notes per line.

Diagnose an underperforming ad

Work out why an ad isnโ€™t converting, and what to change.

Help me fix an ad that isn't working. The ad: [Paste the copy or describe the creative and offer] The numbers: [Impressions, CTR, conversions, spend] Where it's breaking: [Low CTR, clicks but no sales, or high cost] Tell me the most likely culprit (hook, audience, offer, creative or landing page), how to confirm it, and the single change to test first.

Turn my ads audit into a fix list

The audit findings become changes you can make by hand this week.

Help me act on my ads audit. Audit findings: [Paste the findings from the ads audit] Monthly budget: [Monthly ad spend] Main goal for ads: [Sales, leads or bookings] Ergora reads my ad accounts but doesn't change them, so give me a fix list I can do myself in the ad platform: - The 3 changes worth most money, with the exact setting or ad to change - What to pause, what to keep, what to test next - How I'll know in 7 days if it worked Then create a task for each change so I don't lose track.

Refresh brief for fatigued creative

From the Creative Fatigue view to new ads ready to brief.

Open Creative Fatigue so I can see which ads are wearing out, then help me replace them. Fatigued ads: [Paste the ads flagged, with frequency and CTR] Product: [The product] Audience: [Target audience] For each tired ad: why it's probably fading, 2 replacement concepts that keep the winning offer, and the hook for each. Then offer to draft them in Ads Studio.

Score my ad variants before I spend

Run variants through the Variant Matrix and back only the strongest.

Help me pick which ad variants to run. Variants: [Paste 4 to 10 headlines or ad versions] Audience: [Target audience] Platform: [Meta, Google or TikTok] Open the Variant Matrix and Virality Scoring tool for these. Then tell me which 2 or 3 to back, why, and what single element each one is testing, so the results actually teach me something.

Compare Meta, Google and TikTok results

See which platform earns its budget, side by side.

Help me compare my ad platforms. Last 30 days by platform: [Paste spend, conversions, revenue or ROAS from Ad Reports] What a customer is worth to us: [Average order value or lifetime value] Main goal: [Main goal] Give me a side-by-side table, which platform is earning its spend, which is coasting, and how you'd split next month's budget. Flag anything that looks like a tracking problem rather than a performance one.

Search terms to negative keywords

Stop paying for searches that were never going to buy.

Clean up my Google Ads search terms. Search terms report: [Paste search terms with clicks, cost and conversions] What we sell: [Products or services] What we don't sell: [Things people confuse us with] Give me: - A negative keyword list (exact and phrase match) with the reason for each - Search terms worth adding as keywords - Estimated monthly waste you'd cut I'll add them in Google Ads myself.

Find angles my competitors are missing

What rivals are running, and the gap you can own.

Look at what my competitors are advertising and find me an opening. My business: [Business name], [What we do] Competitors: [Competitors] Our edge: [Unique selling point] Open Competitor Ad Spy and research their current ads. Then tell me the angles they all repeat, the ones nobody is using, and 3 ad concepts that put our edge front and centre.

Shift budget towards what returns

Use live ROAS to decide where next weekโ€™s money goes.

Open the Live ROAS Analyser and help me move budget to what's working. Campaign ROAS and spend: [Paste campaigns with spend and ROAS] Break-even ROAS: [Our break-even ROAS, if known] Weekly budget: [Weekly ad spend] Tell me which campaigns to scale, hold or cut, the new budget per campaign, and how big each change should be so the algorithm doesn't reset. I'll make the changes in the ad platform myself.

Am I on track with this monthโ€™s ad spend?

A pacing check before you overspend or leave money on the table.

Open the Live Budget Tracker and check my pacing. Monthly budget: [Monthly ad budget] Spent so far: [Spend to date] Day of the month: [Today's date] Tell me if I'm over or under pace, the daily spend I need for the rest of the month, and which campaigns are pulling the pace off. Keep it to a short paragraph and one table.

Campaign structure for a launch

Campaigns, ad sets and ads laid out before you build them.

Plan the ad campaign structure for a launch. What's launching: [The product or offer] Audience: [Target audience] Budget and dates: [Budget and launch window] Platform: [Meta, Google or TikTok] Give me a simple structure: campaigns, ad sets or ad groups, how many ads in each, budget split, and naming so the reports stay readable. Then offer to draft every ad in Ads Studio. I'll build the campaign in the ad platform myself.

Ad audiences from my best customers

Turn who already buys into targeting ideas and messages.

Help me build ad audiences from my existing customers. Best customers look like: [Target audience] What they buy: [Products or services] Customer segments I have: [Paste segment names and sizes] Open the Audience Builder. Suggest which segments to upload as custom audiences, which lookalikes to build, which to exclude, and one message per audience.

Write the brief for Ad Creative

A tight brief that gets sharper variants out of Ad Creative.

Help me write a brief to paste into Ad Creative (From Brief). Product or offer: [The product or offer] Audience: [Target audience] Why they'd buy: [Unique selling point] Price or offer: [Pricing] Goal: [Sales, leads or awareness] Give me a 5 to 7 line brief covering the offer, the audience's main pain, the proof we have, the one action we want, and words to avoid. Then open Ad Creative so I can paste it in.

Ad variants from my homepage copy

Pull the strongest claims off your site and turn them into ads.

Here's the copy from my homepage at [Website URL]: [Paste the homepage text] Pull out the 3 strongest claims or benefits and flag any that need proof. Turn the best one into a Meta image ad (hook, headline under 40 characters, body under 125 characters, CTA) and a Google search ad (3 headlines under 30 characters, 2 descriptions under 90). In [Brand voice]. Then suggest a short brief I can paste into Ad Creative for more variants.

Monthly ad report email

Turn the numbers into an email a client or boss will actually read.

Write a monthly ad performance email from [Your name] at [Business name]. Numbers: [Spend, conversions, ROAS and revenue for the month] Best campaign: [Name and result] Biggest problem: [What went wrong] Next month's plan: [What we'll change] Under 200 words. Lead with the result that matters most, explain anything technical in plain words, and end with the one decision I need from them.

Ecommerce

28 prompts

Product pages, merchandising, retention and CRO.

Explore the Ecommerce pack

Product description that sells

Features become benefits people actually buy.

Write a product description for [Business name]. Product: [Product name and what it is] Key features: [Feature bullets] Who it's for: [Target audience] Brand voice: [Brand voice] Turn features into benefits, open with a line that hooks, add a short scannable spec list, and end with a reason to buy now. Give me a short version (for product cards) and a full version (for the product page).

Collection page copy

Intro copy that helps shoppers and SEO.

Write intro copy for a collection page. Collection: [Collection name, for example Summer Dresses] What's in it: [The range] Who's shopping it: [Customer and occasion] Give me a short intro (2 to 3 sentences) that helps the shopper choose and works for SEO, plus 3 heading options. Natural keywords, no stuffing.

Abandoned-cart email sequence

Recover the sale without discounting reflexively.

Write a 3-email abandoned-cart sequence for [Business name]. Product left in cart: [The product] Likely reason they paused: [Price, shipping, browsing or distraction] What I can offer: [Free shipping, reassurance or a small nudge] Brand voice: [Brand voice] Email 1 (reminder), email 2 (handle the objection plus proof), email 3 (last call, optional incentive). Short, warm, one clear CTA each, with timing and a subject line for each.

Post-purchase email flow

Turn one order into a repeat customer.

Design a post-purchase email flow. What they bought: [The product] What good looks like: [How to use it or get value] Goal: [Reviews, repeat purchase or referral] Give me 3 to 4 emails: order thanks and what's next, a get-the-most-from-it tip, a review request, and a "you might also like" or replenishment nudge. Helpful first, salesy last.

Ask for a product review

A nudge that actually gets reviews.

Write a review request message. Product: [The product] Time since delivery: [Days since delivery] Where I want the review: [Our site, Google or Trustpilot] Short and specific: remind them of the item, make it a 30-second ask, and give a reason (it helps other shoppers, it helps a small business). Offer a photo review option.

Bundle or upsell idea

Increase order value with a smart pairing.

Suggest bundles and upsells. Main product: [The product] Other products I sell: [Products or services] Margin goal: [Raise order value or clear stock] Give me 2 to 3 bundle ideas (what, why they go together, a name), an upsell to show at checkout, and the one-line pitch for each.

Shipping and returns FAQ

Clear answers that cut "whereโ€™s my order?" tickets.

Write a shipping and returns FAQ for [Business name]. Shipping: [Times, costs and regions] Returns: [Window, condition and who pays] Anything special: [Made to order or other exceptions] Clear, reassuring answers to the questions people actually ask before buying. Group them, keep each short. Flag anything that would reduce support tickets if it were on the product page.

New product launch email

Announce a drop and drive first sales.

Write a product launch email. Launching: [The product and what's new] Audience: [List or segment] Offer: [Early access, launch price or none] Give me 3 subject lines, a short punchy body that builds a little anticipation, and one clear CTA. Then offer to make a matching hero image in Image Studio.

Quick product page CRO check

Spot whatโ€™s quietly costing you conversions.

Give me a quick conversion check for my product page. Product page: [Page URL or a description of images, copy, price, reviews and CTA] Traffic vs sales: [Visits and orders, roughly] Point out the top 5 things likely hurting conversion (above the fold, trust, clarity, friction, mobile) and the single change to make first.

Product photoshoot brief

Describe the exact shots you need.

Plan the product images I need. Product: [The product] Where they'll be used: [Product page, ads or social] Look: [Clean studio, lifestyle or bold] Give me a shot list (hero, detail, in use, scale), the look for each, and a ready-to-use prompt per shot. Then offer to generate them in Image Studio.

Back-in-stock announcement

Bring waitlisters back to buy.

Write a back-in-stock message. Product: [The product] Why it sold out: [Demand or limited run] Urgency: [Limited restock or selling fast] Short and exciting: it's back, why to act now, one CTA. An email version and a shorter SMS or social version.

Welcome or email-capture popup

Turn first-time visitors into subscribers.

Write a website popup to capture emails for [Business name]. What I sell: [Products or services] The incentive: [Discount, free shipping, guide or early access] Audience: [Target audience] Give me a headline, a line of body, the button text and the "no thanks" line, for both a first-visit popup and an exit-intent version. Enticing, not annoying.

Loyalty or rewards programme

Get customers coming back for more.

Help me design a loyalty programme. Store: [Products or services] Repeat purchase reality: [How often people buy again] What I can afford to give: [Points, discounts or perks] Suggest a simple structure (how they earn and redeem), the perks that would actually motivate my customers, how to launch it, and the email that announces it. Easy to understand, easy to run.

Size or buying guide

Reduce returns and "which one do I need?" doubts.

Write a size or buying guide. Product range: [The range and its variations] What confuses buyers: [Sizing, which model or compatibility] Give me clear guidance that helps them pick the right one confidently (a simple table or "if you..., choose..." logic), plus a reassuring line about returns. Reduce hesitation and wrong orders.

Gift guide

Help shoppers buy for someone else.

Create a gift guide. Occasion: [Christmas, birthdays, Mother's Day or other] My products: [Products or services] Who they're buying for: [The recipients] Group products by recipient or price ("gifts under ยฃ25", "for the cook"), with a short reason to pick each. Then give me the email and social post to promote it.

Subscribe and save pitch

Turn one-off buyers into recurring revenue.

Help me pitch a subscribe and save option. Product: [The product and how often people re-buy] The incentive: [Discount, free gift or convenience] Give me the on-page copy that sells the subscription (lead with the benefit to them), the FAQ that removes commitment fears (pause or cancel any time), and a short email to existing customers inviting them to switch.

Win-back flow for lapsed shoppers

Bring back customers who havenโ€™t bought in a while.

Write a win-back email flow for [Business name]. What I sell: [Products or services] Who's lapsed: [For example no order in 3 to 6 months] What might tempt them back: [New range, offer or restock] Give me a 3-email sequence: a "we miss you" nudge, a reason to return (new arrivals or social proof), and a final gentle incentive, with timing and a subject line for each. Don't lead with a discount.

Google Shopping titles and copy

Product titles built the way Shopping actually ranks them.

Optimise my product for Google Shopping. Product: [Product name and what it is] Key details: [Brand, type, colour, size, material, key feature] Give me an optimised product title (front-loaded with the terms shoppers search), a tightened description, and the attributes I should make sure are filled in, so it shows for the right searches.

Weekly trading review for my store

What sold, what stalled and what to do about it this week.

Open Store Analytics and help me review the week. This week vs last: [Paste revenue, orders, conversion rate and AOV] Top and bottom products: [Paste best and worst sellers] Main goal: [Main goal] Give me a short read: what moved and why it probably moved, the one product to push and the one to fix, and 3 actions for next week. Create a task for each action.

Find out why carts are being abandoned

Spot the pattern behind lost carts, then fix the cause.

Open Abandoned Carts and help me find the pattern. Recent abandoned carts: [Paste items, cart values and stage dropped] Shipping and returns: [Our shipping cost and returns policy] Tell me the likely causes (price shock at shipping, specific products, cart size), the store change that would fix the biggest one, and a recovery email for that group. Don't default to a discount.

Turn customer segments into email flows

One flow per segment that matters, written and ready to build.

Open Customer Segments and help me turn them into email flows. Segments: [Paste segment names, sizes and what defines them] What I sell: [Products or services] Brand voice: [Brand voice] Pick the 3 segments worth a dedicated flow. For each: the goal, number of emails, timing, subject lines and the first email drafted. Then offer to open Email Flows to build them.

Check my prices against competitors

See where you are too cheap, too dear or just right.

Check my prices against the competition. My products and prices: [Paste product names and prices] Competitors: [Competitors] Our edge: [Unique selling point] Open Competitor Pricing and research their current prices. Give me a table of like-for-like products, where I'm out of line, and whether to change price or change how I justify it.

Find look-alike products from a photo

Use a product photo to see who else sells something similar.

Use Visual Product Search on this product. The product: [Attach the photo or describe it] Our price: [Our price] Show me similar products on sale elsewhere, how they're positioned and priced, and what makes ours different. Then suggest 3 lines for the product page that make that difference obvious.

Rewrite a batch of product titles

Consistent, searchable titles across the whole catalogue.

Rewrite these product titles so they're consistent and searchable. Current titles: [Paste up to 30 product titles] Store: [Business name], [Industry] Use one pattern for every title (brand, product type, key attribute, variant), keep each under 70 characters, and return a two-column table: old title, new title. Flag any title where you need more detail from me.

Plan around overstock and low stock

Move slow stock and protect what is about to run out.

Open Products and help me plan around stock levels. Stock and sales rate: [Paste products with stock on hand and units sold per week] Lead time to restock: [Supplier lead time] Tell me what will run out before I can restock, what's sitting too long, and a plan for each: promote, bundle, pause ads or reorder. Keep it to a table plus 3 actions.

Which products bring customers back?

Find the first purchase that turns into a loyal customer.

Help me find which products drive repeat purchases. Order data: [Paste orders or an export from Orders with customer and product] What I sell: [Products or services] Tell me which first purchases lead to a second order most often, how long the gap usually is, and how to push more new customers towards those products (homepage, ads, email timing).

Cut returns using return reasons

Turn return reasons into fixes on the product page.

Help me reduce returns. Return reasons: [Paste return reasons by product] Return rate: [Current return rate] Group the reasons, tell me which are fixable before purchase (sizing, photos, description, expectations), and give me the exact copy or image change for the top 3 products.

Plan the next 3 months of trading

Key dates, offers and launches mapped before they sneak up.

Plan my trading calendar for the next 3 months. Store: [Business name], [Products or services] Customers: [Target audience] Location: [Location] Already planned: [Launches or sales already booked] Map the key retail and seasonal dates that fit my customers, what to run for each (offer, launch, content), when to start prep, and which emails and creatives each needs. Then offer to add the dates to my Ergora calendar.

Social & Creator

27 prompts

Short-form, captions, hooks and calendars.

Explore the Social & Creator pack

Caption for a post

A caption that fits the platform and earns engagement.

Write a caption. Platform: [Instagram, LinkedIn, X, Facebook or TikTok] What the post shows: [Photo, video or idea] Goal: [Saves, comments, clicks or follows] Voice: [Brand voice] Give me the caption (right length and style for the platform), a strong first line, a light call to action, and 5 to 8 relevant hashtags if the platform uses them.

Carousel post, slide by slide

A swipeable teaching post that gets saved.

Write a carousel post. Topic: [What it teaches] Platform: [Instagram or LinkedIn] Audience: [Target audience] Give me: a hook slide, 5 to 7 value slides (headline and one line each), a recap and call to action slide, and the caption. Make slide 1 impossible to scroll past. Then offer to design it in Design Studio.

Reel and TikTok hooks

The first two seconds that stop the scroll.

Give me 10 short video hooks. Topic or product: [What it's about] Audience: [Target audience] Goal: [Follow, save or buy] One line each, spoken or on screen. Mix: bold claim, question, "here's how", "the mistake everyone makes", "watch this before you...". Mark the 3 strongest.

Story sequence

A 3 to 5 frame story that drives one action.

Plan an Instagram or Facebook Story sequence. Goal: [Promote, poll or drive to a link] What I'm sharing: [Product, news or behind the scenes] Voice: [Brand voice] Give me 3 to 5 frames: what's on each (text and a visual idea), where to add a poll, question or link sticker, and the final call to action frame. Casual and native to Stories.

Profile bio

A bio that says who you help and what to do next.

Write a social profile bio. Platform: [Instagram, LinkedIn, X or TikTok] What we do: [What we do] Who we help: [Target audience] The action I want: [Shop, book, follow or DM] Give me 3 bio options within the platform's character limit: clear on who it's for, one hook, and a call to action. On-brand, not corporate.

Content pillars

3 to 4 themes so you never run out of ideas.

Help me define content pillars. What we do: [What we do] Audience: [Target audience] Goal: [Main goal] Give me 3 to 4 content pillars (a theme and why it works for us), and 5 post ideas under each. Balanced across educate, inspire, entertain and sell.

Engagement post

A question or poll that actually gets comments.

Write an engagement post. Audience: [Target audience] Topic or context: [What's relevant now] Platform: [Where it will go] Give me 3 options (a question, a hot take or poll, a "this or that") that invite easy replies, plus a first comment I can pin to kick it off.

Collab or partnership DM

Pitch a creator or brand for a collab.

Write a collab DM for me to send. Them: [Creator or brand, and what they do] Me: [What we do] My audience: [Target audience] What I'm proposing: [Shoutout swap, giveaway, content or affiliate] Short, warm, specific: why them, what's in it for them (lead with that), the simple ask. No copy-paste vibe.

Ride a trend, on-brand

Adapt a trending format without looking desperate.

Help me use a trend for my brand. The trend or format: [Describe it, or ask for current ones] What we do: [What we do] Voice: [Brand voice] Give me 2 to 3 ways to adapt it that still fit us, the script or caption for the best one, and a quick "on-brand or cringe?" check.

A week of short videos, planned and batched

Five short videos you can film in one sitting.

Plan a week of short-form videos I can film in one batch. What we do: [What we do] Platforms: [TikTok, Reels or Shorts] This week's focus: [Launch, awareness or offer] Where I film: [Location and kit I have] Give me 5 videos: the hook, the beats, on-screen text, and the caption for each. Then a filming order that minimises set changes, and a shot list. Balanced, not all promo.

Thread for X, LinkedIn or Bluesky

A long-form post that people read to the end.

Write a thread. Platform: [X, LinkedIn or Bluesky] Topic or lesson: [What it teaches or argues] Audience: [Target audience] Give me: a hook post that makes people want more, 5 to 8 tightly written follow-on posts (one idea each), and a closing post with a call to action. Punchy, no fluff between points.

Run a giveaway

Grow reach and followers with a giveaway that follows the rules.

Help me run a giveaway. Prize: [What it is and why they'd want it] Goal: [Followers, email signups or awareness] Platform: [Where it runs] Where I'm based: [Location] Give me: simple rules (how to enter, dates, who can enter), the announcement post and caption, a reminder post, and how to pick and announce the winner. Flag the platform's promotion rules and the basic legal terms to include for my location.

Community or behind-the-scenes post

Build the human connection that sells long-term.

Write a behind-the-scenes or community post. What's happening: [A story, process, person, win or lesson] Audience: [Target audience] Feeling I want: [Trust, relatability or inspiration] Make it genuine and human (not a humble-brag), tell the little story, and end with a light question to invite replies.

Turn a DM chat into a sale

Handle "how much?" without being pushy.

Help me handle sales conversations in DMs. What we sell: [Products or services] Our prices: [Pricing] Common opener I get: [The usual first message, e.g. "how much?"] My booking or buying step: [Link, call or checkout] Give me a natural DM flow: how to reply to the price question (with value, not just a number), qualify gently, handle "I'll think about it", and guide them to the next step. Friendly and human.

Read my social analytics

Turn numbers into what to post more of.

Help me make sense of my social performance. My stats: [Paste your top and worst posts with their numbers] Goal: [Reach, engagement, clicks or sales] Tell me what the numbers actually say, what's driving the good posts, what to do more or less of, and 3 post ideas based on what's landing. Plain English, action-focused.

Link-in-bio plan

Make the one link in your bio actually convert.

Sort out my link in bio. My goal: [Sales, bookings, signups or traffic] What I could link to: [Pages, offers or content] Main site: [Website URL] Give me the 3 to 5 links to feature in priority order, the button label for each, and a one-line bio that tells people what to do next.

Comment and DM reply playbook

Reply fast and on-brand to praise, questions and complaints.

Build me a comment and DM reply playbook. Voice: [Brand voice] Common ones I get: [Questions, praise, complaints, trolls] Give me ready replies for each type (warm, human, on-brand), a rule for when to move it to DMs, when to ignore or hide, and how to handle a public complaint without making it worse.

Learn from a YouTube video that worked

Break down a public videoโ€™s hook, structure and title for your own.

Analyse this public YouTube video with YouTube Intelligence. Video link: [YouTube video URL] My niche: [Industry] My audience: [Target audience] Tell me: why the title and thumbnail idea work, how the first 30 seconds hook, the structure, and what viewers seem to respond to. Then give me 3 video ideas of my own that borrow the pattern, not the content.

Set my creator rates

A rate card for posts, videos and bundles you can defend.

Help me build a creator rate card. Platforms and audience size: [Followers per platform] Typical engagement: [Average views, likes or comments] Niche: [Industry] What I offer: [Posts, Reels, videos, usage rights] Open the Rate Calculator and use it, then give me: a rate per deliverable, 2 bundle options, extra charges for usage rights and exclusivity, and a one-line reply for when a brand says it is over budget.

Build my media kit

A one-page kit that tells brands why to work with you.

Build my creator media kit. Name: [Your name] What I make: [What we do] Audience: [Target audience] Numbers I can share: [Followers, views, engagement] Past brand work: [Brands and results they agreed to share] Write a short bio, the audience snapshot, 3 content formats I offer, the past work section using only what I gave you, and a clear contact line. Then open Media Kit so I can lay it out.

Pitch a brand for a paid partnership

A sponsorship pitch that leads with what the brand gets.

Write a brand partnership pitch for me to send. The brand: [Brand name and website] Why them: [Why my audience fits their customers] My audience: [Target audience] What I'm proposing: [Deliverables and timing] Do a quick live web research pass on the brand's recent campaigns, then write a short email: a hook tied to their campaign, the fit, the idea, what they get, and the ask. Then open Brand Deals so I can track it.

Score my hook before I post

Run a script or hook through the Virality Scorer and fix the weak spots.

Check this short video idea before I post it. The hook and script: [Paste the hook and script] Platform: [TikTok, Reels or Shorts] Audience: [Target audience] Open the Virality Scorer with this script. Then tell me the weakest second, 3 stronger hook rewrites, and one change to the ending that would make people comment or share.

Pull short clips from a long video

Find the moments in a podcast or talk worth clipping.

Help me turn a long video into short clips. The video: [Paste the transcript or describe it] Platforms: [TikTok, Reels or Shorts] Audience: [Target audience] Find the 5 strongest moments: where each starts and ends, the hook line, the on-screen caption, and the post caption. Then open Clip Maker so I can cut them.

Find creators to collaborate with

A shortlist of creators who reach your audience, with an angle for each.

Find creators I could collaborate with. My niche: [Industry] My audience: [Target audience] My size: [Followers] What I want from it: [Reach, content or sales] Open Collab Finder, and add live web research. Give me 10 creators of a similar or slightly bigger size, why each fits, and a collab idea for the top 3. Only list people you can link to.

Post to Bluesky and Mastodon from Ergora

Native posts for the open networks, published straight from Ergora.

Write posts for Bluesky and Mastodon. What to share: [News, tip or link] Link: [Link to share] Voice: [Brand voice] Write a Bluesky post (under 300 characters) and a Mastodon post (under 500, with 2 to 3 hashtags). Conversational, no marketing speak. Then open Publishing so I can review and post them.

Welcome message and rules for my Discord or Telegram

A friendly welcome, clear rules and a first post that gets people talking.

Write the welcome kit for my community. Platform: [Discord or Telegram] Community name: [Business name] Who joins: [Target audience] What it's for: [Support, updates, peer chat] Voice: [Brand voice] Give me: a welcome message, 5 to 7 plain rules, a pinned "start here" post, and 3 conversation starters for the first week.

Sponsored post with the right disclosure

A paid post that sells and still follows ad disclosure rules.

Write a sponsored post. The brand and product: [Brand and product] Platform: [Instagram, TikTok or YouTube] Key messages they asked for: [Their brief] Where I'm based: [Location] Write the caption and talking points in my voice, with clear ad disclosure at the start (e.g. "Ad" for UK ASA rules, or the right label for my location). Flag any claim in the brief I should ask the brand to back up.

Let Ergora fill in your business details instead of typing them every time.

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Finance

30 prompts

Pricing, cashflow, budgets and simple models.

Explore the Finance pack

Price a product or service

A pricing approach with the reasoning behind it.

Help me price this. What it is: [The product or service] My costs: [Materials, time and overhead] Who buys it: [Target audience] What they pay elsewhere: [Competitor prices] Goal: [Volume, premium or profit] Suggest 2 to 3 pricing options (with a simple tiered structure if it fits), the reasoning, and how to present it so it feels worth it. Flag if I'm underpricing.

Simple cashflow view

See money in vs out, month by month, and spot the tight months.

Help me map a simple cashflow. Money coming in: [Expected sales or invoices, with timing] Money going out: [Fixed and variable costs, with timing] Cash on hand now: [Cash in the bank] Lay out the next 3 months (in, out, running balance), flag any month that goes tight, and suggest what to do about it. Plain English, no accounting jargon. If my Xero is connected, offer to open Cash Flow so I can check the real figures.

Marketing budget plan

Split a budget across channels sensibly.

Help me plan a marketing budget for [Business name]. Total budget: [Monthly budget] Goal: [Leads, sales or awareness] What's worked so far: [Channels and rough results] Suggest a split across channels with a reason for each, how much to hold back for testing, and the one metric to watch per channel. Practical for a small business.

Chase an overdue invoice

Firm, friendly, and it gets you paid.

Write a message to chase an overdue invoice. Client: [Client name] Invoice: [Amount and how overdue] Relationship: [Good or strained] Stage: [First reminder or final notice] From: [Your name], [Business name] Give me the right message for this stage: polite but clear, restate the amount and due date, make paying easy, and (for a final notice) state the next step calmly.

Turn scope into a quote

A clear quote a client can approve.

Turn this into a quote from [Business name]. Client: [Client name] What they want: [The scope] My pricing: [Pricing] Terms: [Timeline, deposit and payment] Lay it out clearly: what's included, the price (itemised or packaged), timeline, terms, and what happens next to accept. Confident, no underselling.

Break-even quick maths

How many sales to cover your costs.

Work out my break-even. Fixed costs: [Rent, salaries and subscriptions per month] Price per sale: [Price] Cost per sale: [Materials and other variable costs] Tell me how many sales a month I need to break even, and what happens to that number if I raise the price or cut a cost. Show the simple maths.

Find costs to cut

Trim spending without hurting growth.

Help me find savings. My monthly costs: [List the main costs] What's essential vs nice to have: [My sense of it] Group them, flag likely waste (unused subscriptions, overlapping tools), and suggest what to cut, renegotiate or keep. Don't touch anything that drives revenue without saying so.

Simple revenue forecast

A back-of-envelope sales forecast with the assumptions on show.

Help me forecast revenue. Recent months: [Sales figures by month] What's changing: [New product, season or ad spend] Horizon: [Next 3 or 6 months] Give me a simple month-by-month forecast (conservative and optimistic), the assumptions behind it, and the one thing that would move it most. If I have 6 months or more of data in a connected tool, tell me to check the Forecasts tab too.

Explain my numbers

Turn a P&L or report into plain English.

Explain my numbers in plain English. The figures: [Paste your P&L, sales report or key numbers] Tell me how the business is really doing, what's healthy, what's worth worrying about, and the 2 to 3 things I should act on. No jargon.

Set payment terms

Terms that protect your cashflow.

Help me set payment terms. What I sell: [Products or services] Typical deal size: [Average deal value] Cashflow reality: [Do I need cash upfront?] Suggest terms (deposit, milestones, payment days, late fees), how to phrase them, and how to raise them with a client without friction.

Weigh up funding options

Bootstrap, loan or investment: what fits?

Help me think through funding options. Business stage: [Stage and revenue so far] Why I need money: [What for and how much] My situation: [Revenue, risk appetite, willingness to give up equity] Lay out the realistic options (reinvest profit, loan, grant, investor, crowdfunding), the pros and cons of each for my situation, and your honest steer. Flag what a lender or investor would want to see.

Financial KPIs to watch

The few numbers that tell you how youโ€™re really doing.

Help me pick the financial numbers to watch. Business: [Business name], [Industry] What I already track: [Current metrics, if any] Tell me the 5 to 6 KPIs that matter most for my type of business (for example margin, customer acquisition cost, repeat rate, runway), what healthy looks like for each, and the simplest way to keep an eye on them monthly.

Check my margins

Find out what youโ€™re really making per sale.

Help me work out my true margins. Product or service: [The product or service] Price: [Price] All the costs to deliver it: [Materials, time, fees, shipping, share of overhead] Show me the real profit per sale and the margin percentage, where the money's leaking, and 2 to 3 ways to improve it (price, cost or mix). Simple maths I can follow.

Run a what-if scenario

See the impact of one decision before you commit.

Help me model a decision financially. The decision: [Hire, raise prices, new location or big ad spend] My current numbers: [Revenue, costs and the relevant figures] Show me the likely impact (best, expected and worst case), when it pays back, the break-even and the risk. Tell me what would make it a yes or a no.

Price a subscription or package

Tiers that make the middle one the obvious pick.

Help me price a subscription or package. What it is: [The product or service] Costs and value: [What it costs me, what it's worth to them] Who buys: [Target audience] Suggest a simple 2 to 3 tier structure, what goes in each, the price points (with the psychology behind them), and how to present it so the target tier feels like the obvious choice.

Runway and burn check

How long your cash lasts, and what moves it.

Work out my runway. Cash in the bank: [Cash in the bank] Money in per month: [Monthly revenue] Money out per month: [Monthly costs] Give me my current burn, how many months of runway that is, the date I'd need to act by, and the 3 levers that would extend it most. Show the simple maths so I can update it myself. If Xero is connected, offer to open Live Forecasting to compare.

Is this promo actually profitable?

Check a discount or offer makes money before you run it.

Sanity-check this promo. The offer: [For example 25% off, buy one get one, or free shipping] My numbers: [Price, unit cost and average order value] Extra costs: [Ads, fees and shipping] Tell me the margin after the discount, how many extra sales I'd need just to break even on it, and whether it's worth running, plus a tweak that keeps the appeal but protects margin.

Check this monthโ€™s numbers and flag anything off

A plain-English read on the month, with what to act on.

Help me check this month's numbers. This month so far: [Paste revenue, costs and cash from Xero or your reports] A normal month: [Typical revenue and costs] Unpaid invoices: [Paste overdue invoices with amounts and days late] Give me: - How the month is tracking vs usual - Anything unusual or worth flagging - Which overdue invoices to chase first - The one or two things I should act on Plain English, not a spreadsheet dump. If Xero is connected, offer to open Live Forecasting so I can see burn and runway alongside it.

Talk me through my forecast scenarios

Turn Live Forecastingโ€™s three scenarios into decisions.

Open Live Forecasting and help me read it. The three scenarios: [Paste burn, runway and the 3 scenarios from Live Forecasting] Plans coming up: [Hires, launches or big costs planned] Main goal: [Main goal] Tell me which scenario is most realistic and why, what would push me into the worst case, the trigger points I should watch, and what I'd cut first if it went that way.

Explain my AI forecast in plain English

What the 6-month forecast and its range actually mean for you.

Open the Forecasts tab and help me understand my forecast. The forecast: [Paste the 6-month forecast and its range] What I know that the model doesn't: [Launches, price changes or one-off events] Explain what it's saying in plain English, how wide the range is and why, how my extra knowledge should shift it up or down, and the one number to plan around.

Draft reminders for every overdue invoice

A reminder per client, pitched to how late and how important they are.

Help me chase all my overdue invoices. Overdue list: [Paste client, amount, invoice number and days overdue] Clients I must keep sweet: [Key clients] From: [Your name], [Business name] Sort them by what to chase first (amount and age), and draft a reminder for each pitched to the stage. Then offer to open Payment Reminders so I can send them from there, and create a task to follow up on anything over 60 days.

Cut subscriptions I donโ€™t need

Find the overlapping tools and forgotten renewals.

Open the Subscription Tracker and help me trim my software spend. My subscriptions: [Paste tools, cost per month and who uses them] Team size: [Team size] Flag duplicates and overlaps, anything nobody uses, seats I'm paying for but don't need, and annual plans worth switching to. Give me a cancel, downgrade or keep list with the monthly saving.

Get ready for my next VAT deadline

A prep checklist so the return is quick for you or your accountant.

Help me prepare for my next VAT return. Deadline: [VAT deadline from the Finance Calendar] How I keep records: [Xero, spreadsheet or receipts folder] Who files it: [Me or my accountant] Give me a dated checklist working back from the deadline: receipts to gather, invoices to check, questions to send my accountant, and common mistakes to avoid. I know Ergora doesn't calculate or file VAT, so keep it to preparation.

Build next quarterโ€™s budget

A realistic budget by category, with a buffer built in.

Help me build next quarter's budget in the Budget Planner. Last quarter's actuals: [Paste spend by category] Revenue expected: [Expected revenue] What's changing: [Hires, price rises, new costs] Main goal: [Main goal] Give me a budget by category with last quarter alongside, where the extra money should go for the goal, and a sensible buffer. Then offer to open the Budget Planner to set it up.

Sort my expenses for the accountant

A tidy, categorised list your accountant can work from.

Sort these expenses into categories for my accountant. Expenses: [Paste vendor, date, amount and VAT for each] Business: [Business name], [Industry] Put each into a sensible category, flag anything that might not be a business expense or is missing a receipt, and total each category. Return a table I can send on. Note anything my accountant should check rather than guessing.

Make sense of my subscription revenue

Recurring revenue, churn and growth from your Stripe figures.

Help me understand my recurring revenue. From Stripe: [Paste monthly recurring revenue, new, cancelled and failed payments for the last 6 months] Pricing: [Pricing] Work out net growth, churn rate and how much is lost to failed payments, what the trend says, and the 2 changes that would grow recurring revenue fastest.

Plan and announce a price rise

The new price, the maths and the message that keeps customers.

Help me raise prices without losing customers. Current pricing: [Pricing] Proposed change: [New prices or percentage] Customers: [Target audience] Why now: [Cost increases or added value] Show me the revenue impact if 0%, 5% and 10% of customers leave, when to make the change, and draft the announcement email in our voice: [Brand voice]. Honest, short, no grovelling.

Month-end pack for my accountant

Everything they need in one message, so month-end takes less time.

Help me put together my month-end pack. Month: [Month] What happened: [Big sales, unusual costs, new hires or loans] Records I have: [Xero, Stripe, bank statements, receipts] Give me a checklist of what to send, a short covering note to my accountant explaining anything unusual, and the questions I should ask them this month.

Monthly numbers update for partners

A short P&L summary for co-founders, investors or the team.

Write a short monthly finance update from [Your name] for [Who it's for]. Revenue: [Revenue] Expenses: [Expenses] Net profit and margin: [Net profit and margin] What changed since last month: [What changed] Under 200 words: the headline, what drove it, one risk and one action. Use only the numbers I gave you.

Draft an invoice for Invoice Manager

Line items, totals and a note ready to enter.

Help me build an invoice for [Client name]. Work done: [The work or products supplied] My rates: [Pricing] Payment terms: [7, 14, 30 or 60 days] VAT registered: [Yes or no] Give me the line items (description, quantity, unit price), the total with and without 20% VAT, and a short, friendly note for the invoice. Then open Invoice Manager so I can create it. I'll send it to the client myself.

HR & Hiring

31 prompts

Job posts, screening, onboarding and policies.

Explore the HR & Hiring pack

Write a job post

A role description that attracts the right people.

Write a job post. Role: [Job title] What they'll do: [Key responsibilities] Must-haves and nice-to-haves: [Skills] About us: [Business name], [What we do] Team size: [Team size] Location and type: [Remote, hybrid or on site, full or part time] Salary range: [Salary range] Make it human and specific (not a wishlist), lead with why the role matters, be honest about the day-to-day, show the salary range, and end with how to apply. Use inclusive language. Then offer to save it in Job Postings so I can copy it out to the job boards I use.

Screening questions for a role

Cut a shortlist fast, and fairly.

Give me screening questions for a role. Role: [Job title] What predicts success: [The 2 or 3 things that matter most] Give me 6 to 8 questions (a mix of experience, judgement and one quick practical task), what a strong and a weak answer looks like for each, and 2 knockout questions for the application form. Keep every question job-related and fair.

Interview guide with follow-ups

A structured interview so every candidate gets the same fair shot.

Build an interview guide. Role: [Job title] Key competencies: [What the role needs] Stage: [First call or final interview] Length: [Minutes] Give me the running order (intro, questions, their questions, close) with timings, 5 or 6 competency questions each with 2 follow-up probes, and what to listen for. Keep it conversational, not an interrogation.

Offer email and letter

A warm, clear offer that gets a yes.

Write a job offer. Candidate: [Candidate name] Role: [Job title] Package: [Salary, start date, key terms] What stood out about them: [What impressed us] From: [Your name], [Your role] at [Business name] Give me a warm offer email (real enthusiasm plus the key terms, clearly) and a short formal offer letter to attach. Make them feel wanted. Flag any terms I should get checked for my country before sending.

30-day onboarding plan

Get a new hire productive and settled fast.

Create a 30-day onboarding plan. Role: [Job title] What "up to speed" means by day 30: [The outcome] Tools and people they need: [Systems and key contacts] Team size: [Team size] Give me week by week: what to set up, who to meet, what to learn, and a first small win by the end of week 1. Balance ramp-up with not overwhelming them. Then offer to set it up in Onboarding and add the first-week meetings to my calendar.

Kind rejection email

Say no well and protect your reputation as an employer.

Write a candidate rejection email. Stage they reached: [Applied or interviewed] Something genuinely positive: [What they did well] Keep the door open: [Yes or no] Warm, respectful and brief. Thank them for their time, be kind but clear, and if I said yes, leave the door open for future roles. No false hope and no cold form-letter tone. Sign off as [Your name] from [Business name].

Write a performance review

Turn a period of notes into fair, specific, written feedback.

Help me write a performance review. Person and role: [Name and job title] Review period: [Dates] What has gone well: [Examples] What could improve: [Examples] Goals for next period: [Rough ideas] Turn my notes into a balanced written review: strengths and growth areas, each backed by an example, plus 3 clear goals for next period. Encouraging and honest, not vague. Point out where my notes only cover the last few weeks so I can avoid recency bias. Then offer to save it in Performance Reviews.

Reusable 1:1 agenda for managers

A standing check-in template your managers can run every week.

Give me a reusable 1:1 agenda my managers can use with their reports. How often: [Weekly or fortnightly] Length: [Minutes] What we care about as a team: [Our priorities or values] A simple repeatable structure: how they're doing, wins and blockers, one growth topic, actions. Add a rotating bank of 10 questions that get past "everything's fine", and a short note template to log actions. Keep it to 30 minutes.

Draft a simple workplace policy

A plain-English policy people will actually read.

Draft a simple workplace policy. Topic: [Leave, remote work, expenses or similar] How we work: [Team size], [What we do] Where we employ people: [Country] Must include: [Any specifics I know of] Keep it short, clear and human: what's allowed, how to request it, and who to ask. Flag anything a professional should check for my country before I publish it. This is a first draft, not legal advice.

Freelancer brief they can quote against

Scope a freelance engagement cleanly.

Write a brief for a freelancer or contractor. What I need: [The work and the outcome] Deliverables and deadline: [What, by when] Budget: [Amount or range] Context they need: [Business name], [Brand voice], [Tools and examples] Give me a clear brief they can quote against: the goal, scope, what's out of scope, deliverables, timeline, how we'll work together, and what "done well" looks like.

Team announcement

Share a new hire or a change clearly.

Write a team announcement. The news: [New hire, role change or other update] Why it matters: [The reasoning] Tone: [Celebratory or straightforward] Clear and warm: what's happening, what it means for the team, and any next steps. Answer the obvious questions before people have to ask them. Give me a version for Slack and a slightly longer email.

Define culture and values

Values that actually guide behaviour.

Help me define our company values. What we do: [What we do] How we work: [Team size], [How we work day to day] Behaviours I want more of: [Examples] What I never want: [The anti-patterns] Give me 4 or 5 values, each with a plain-English "what it means here" and a "looks like / doesn't look like" example. Real and specific, not generic poster words like "integrity".

Set fair pay for a role

A defensible number, not a guess.

Help me set pay for a role. Role and level: [Job title and seniority] Location and type: [Location], [Remote or on site, full or part time] My budget: [Range] Give me: how to research a fair market rate for this role and place, what to weigh besides base pay (bonus, equity, perks, flexibility), a sensible range to offer, and how to explain the number to a candidate. Flag if my budget looks off-market and tell me which public salary sources to check.

Exit interview questions

Learn why people leave, and fix it.

Give me an exit interview guide. Who is leaving: [Their role and how long they were here] What I want to learn: [Why they left and what to improve] Give me 8 to 10 questions that get honest answers, how to make them feel safe to be candid, and how to turn what I hear into 2 or 3 actual changes. Then offer to create a task for each change.

Team pulse survey

Find out how your team really feels.

Help me run a team pulse survey. Team size: [Team size] What I want to understand: [Morale, workload, management or direction] Give me 8 to 10 questions (a mix of rated and open), how to run it so people are honest (anonymous or not), and how to share results and act on them so people feel heard. Short enough that they'll do it. Then offer to set it up in Engagement Surveys.

Plan a simple org structure

Who does what, and who reports to whom.

Help me plan our team structure. What we do: [What we do] Team size: [Team size] The roles we have now: [Roles] Where we're heading: [Main goal] Suggest a simple structure (roles, responsibilities, reporting lines), what to hire next and why, and what one person shouldn't be doing any more. Keep it lean for our size.

Hiring scorecard for interviewers

Rate every candidate on the same criteria, not vibes.

Build a hiring scorecard for a role. Role: [Job title] Must-haves: [Skills or traits] Nice-to-haves: [The rest] Interviewers: [Who is on the panel] Give me the 5 or 6 criteria that predict success in this role, what "strong / acceptable / no" looks like for each, a 1 to 4 rating scale, and which interviewer should own which criteria. Add a short debrief routine so people score before they discuss.

Prep a tough performance conversation

Plan a hard chat so it is honest and kind.

Help me prep a difficult performance conversation. Person and role: [Name and job title] The issue: [What's not working, with examples] What I want after it: [Improve, change behaviour or part ways] Give me: an opening that is clear without softening it into nothing, the examples framed factually, exactly what I'm asking for, likely reactions and how to hold the line, and a fair next step with a review date. Direct but human. Flag where I should take HR or legal advice before acting.

Turn messy notes into a job description

A rough brain-dump becomes a structured JD you can post.

Turn my notes into a proper job description. My notes: [Paste your rough notes about the role] Business: [Business name], [What we do] Brand voice: [Brand voice] Structure it into: summary, responsibilities, must-have and nice-to-have skills, what success looks like at 6 months, and benefits. Remove jargon and anything that would put good people off for no reason. Then offer to open the Job Description Writer with it.

Set up fair CV screening criteria

Decide what to screen for before the CVs arrive.

Help me set up CV screening for a role. Role: [Job title] What the job really needs: [The 3 to 5 essentials] Applications expected: [Rough number] Give me clear pass, maybe and no criteria, the red flags that are fair to use and the ones that are bias in disguise (gaps, school names, age signals), and a short rubric I can use in AI CV Screening so every CV is judged the same way. I make the final call on every candidate.

Review my candidate pipeline

See who to move forward, who to chase and who to close out.

Help me review my hiring pipeline. Role: [Job title] Candidates and where they are: [Paste names, stage and last contact from the Candidate Kanban] For each candidate tell me the next step (move on, chase, reject kindly), flag anyone waiting too long for a reply, and draft the 2 or 3 messages I should send today. Then offer to create tasks for the follow-ups and add any interviews to my calendar.

First-round questions for an AI voice interview

A short, consistent first screen every candidate gets.

Write first-round questions for an AI Voice Interview. Role: [Job title] What I need to learn in round one: [Motivation, key skill, logistics] Length: [Minutes] Give me 5 or 6 open questions that work spoken aloud, one follow-up for each, and what a strong answer covers. Keep the tone friendly and tell candidates up front it is an AI-run screen and a person reviews every answer.

Interview invite and prep note

A clear invite so candidates show up prepared and relaxed.

Write an interview invite for a candidate. Candidate: [Candidate name] Role: [Job title] Format and length: [Video call or in person, minutes] Who they'll meet: [Names and roles] Date options: [Two or three slots] Give me a friendly invite with what to expect, how to prepare, and any adjustments they can ask for. Sign off as [Your name], [Your role] at [Business name]. Then offer to add the interview to my calendar once they confirm.

Reference check questions

Get useful, honest references, not polite nothing.

Give me a reference check script. Role: [Job title] What I still want to confirm: [The concerns or gaps from interviews] Referee's relationship to them: [Manager, peer or client] Give me 8 questions that get specific answers (including "would you hire them again, and for what kind of role?"), how to read between the lines, and a short email asking for the call. Keep it fair and job-related.

End of probation review

A clear pass, extend or end conversation, written up properly.

Help me run an end of probation review. Person and role: [Name and job title] What we agreed at the start: [Goals or expectations] How it has gone: [Examples, good and bad] My leaning: [Pass, extend or end] Give me the meeting outline, how to say the outcome clearly, the written summary to send afterwards, and if I extend, 3 measurable goals with a date. Flag where I should take HR or legal advice for my country.

Holiday and time off rules

Simple leave rules your team can actually follow.

Help me write our holiday and time off rules. Team size: [Team size] Country: [Country] How busy periods work: [When we can't spare people] What I want: [Unlimited, fixed allowance or something in between] Give me plain-English rules: allowance, how to request, notice needed, busy-period limits, sickness and carry-over. Note the legal minimums I must check for my country. Then offer to open Time Off so I can set it up.

Make sense of survey results

Turn pulse survey answers into three things to fix.

Help me read our team survey results. The results: [Paste the scores and open comments] Team size: [Team size] Give me: the 3 clearest themes, what is a real problem versus noise at our size, quotes that sum each theme up (anonymised), and 3 actions with owners. Then draft the message I send the team to share what we heard and what we'll change.

Offboarding checklist for a leaver

Nothing missed when someone leaves: access, handover, goodbye.

Build an offboarding checklist. Who is leaving: [Their role] Last day: [Date] Tools they have access to: [Systems and accounts] What they own: [Projects, clients, recurring tasks] Give me a dated checklist: handover plan, access to remove and when, kit to return, final pay points to confirm with our payroll provider, and a warm goodbye. Then offer to create a task for each item with a due date.

Set up my employee directory

A clean list of who's who, ready to add to the Employee Directory.

Help me set up the Employee Directory for [Business name] ([Team size]). My team: [Names, roles and who they report to] Give me a table with full name, job title, department, manager and employment type (full time, part time or contractor). Make job titles and department names consistent, and point out anyone whose reporting line is unclear. Then open the Employee Directory so I can add them.

Review my reporting lines

Spot overloaded managers, overlaps and gaps in your team structure.

Here's my team from the Employee Directory: [Paste names, job titles, departments and managers] Review the structure: managers with too many direct reports, people who should have a manager and don't, roles that overlap, and the next hire that would ease the load most. Draw it as a simple text tree.

Welcome a new starter to the team

A team announcement, a welcome note and a first week plan.

[New starter's name] joins [Business name] as [Job title] in [Department] on [Start date], reporting to [Manager's name]. Write a short team announcement, a welcome message from [Your name], and a day by day plan for their first week. Remind me to add them to the Employee Directory.

PR

27 prompts

Announcements, pitches and reactive statements.

Explore the PR pack

Write a press release

Announce news in the format journalists expect.

Write a press release. The news: [What is happening and why it matters] Us: [Business name], [What we do], [Location] Details: [Date, numbers, spokesperson quote if any] Brand voice: [Brand voice] Standard format: strong headline, dateline, a lead that answers who, what and why it matters, supporting paragraphs, a quote, and a short boilerplate. A newsworthy angle, not an ad. Then offer to save it in Press Releases. I'll send it myself.

Journalist pitch email

A short pitch that earns a reply.

Write a pitch to a journalist. The journalist: [Name, outlet and what they cover] My story: [What is interesting] Why now: [The timely hook] Us: [Business name], [What we do] Under 150 words: a subject line that intrigues, why this fits their beat, the story in 2 or 3 lines, and an easy next step. No press-release dump, no "hope you're well". Then offer to log it in the Pitch Tracker so I can follow up.

Find your founder story angle

Turn your story into something pitchable.

Help me find a pitchable founder story angle. My story: [How and why I started, the struggle, the turning point] The business now: [Business name], [What we do] Give me 2 or 3 angles a journalist or podcast would want (the tension or lesson, not just "I started a company"), a one-line hook for each, and which outlets each angle suits.

React to industry news

A timely take that gets you quoted.

Help me react to a news story. The news: [What happened, or paste the link] My angle: [Why I can comment] Industry: [Industry] Give me a short, quotable take (2 or 3 sentences), a one-line hook for journalists, and a social post version. Add value or a real opinion, don't just repeat the news. If you need the latest detail, research the story first.

Write an award entry

Make the case for an award or list.

Help me write an award entry. Award and category: [Award name and category] What we've done: [Results, story and impact] Judging criteria: [Paste the criteria if you have them] Word limit: [Words] Make the strongest case: lead with the result, back it with specifics and a story, and answer each criterion directly. Confident and evidence-led, not boastful. Only use numbers I've given you.

Holding statement in the first hour

Two calm lines to buy time while you get the facts.

Write a holding statement. What happened: [The issue, as far as we know] Who is affected: [Customers, staff or the public] What we're doing right now: [Action and next update time] What I can't say yet: [Constraints] Short and calm: acknowledge it, show we're on it, say when we'll update, no blame and no promises we can't keep. Give me a public version, a customer email version and a one-liner for staff to use if asked. For the full response plan, use the crisis comms prompt.

Podcast guest pitch

Pitch yourself as a guest they want.

Write a podcast guest pitch. The show: [Name, topic and audience] Me: [Your name], [Your role] at [Business name] Why I'm interesting: [Experience or story] Topics I can cover: [2 or 3 angles] Short and specific: why I fit their show and audience, 2 or 3 episode angles with hooks, and one light proof point. Make it easy to say yes.

Plan who to pitch

Work out which outlets and beats to target first.

Help me plan a media list. My story: [What we're announcing or pitching] Who I want to reach: [Target audience] Type: [Journalists, newsletters, podcasters or creators] Industry: [Industry] Suggest the kinds of outlets and beats to target, what to search the Journalist Database for, and how to prioritise reach against relevance. Then offer to open Pitch Media List so I can build the list there.

Expert comment for the media

A quotable soundbite on a topic.

Write an expert comment I can offer to media. Topic: [The subject] My view: [My stance] Credibility: [Your name], [Your role] at [Business name] Give me 2 or 3 punchy, quotable soundbites that each stand on their own, plus a one-line attribution.

Announce news on your own channels

One announcement, written for email, website and social.

Write an announcement for our own channels. The news: [What we're announcing] Why it matters to our customers: [The benefit or story] Target audience: [Target audience] Channels: [Email, website, Instagram, LinkedIn or others] Brand voice: [Brand voice] Give me a version per channel, each the right length and tone, each leading with why it matters to them, with one clear call to action. Excited but not hype.

Build a press kit

Everything a journalist needs, in one place.

Help me build a press kit. Business: [Business name], [What we do], [Website URL] Our story: [How we started and why it matters] Assets I have: [Logo, photos, stats, founder bio] Tell me what a press kit should include, then draft the written pieces: a punchy boilerplate, a founder bio, 3 story angles, and key facts. Then offer to open Press Kit so I can store it there.

Thought leadership plan

Become a name people quote in your space.

Help me build authority in my industry. My expertise: [What I know] Industry: [Industry] Who I want to be known by: [Target audience] Where they pay attention: [LinkedIn, podcasts, press or events] Give me 3 or 4 opinions I can own, a simple plan to show up consistently (posts, comments, pitches), and the first piece to publish. Substance over self-promotion.

Pitch a guest article

Get published in a title your customers read.

Help me pitch a guest article. Publication: [Name and who reads it] My idea: [The idea and why it's useful to their readers] Why me: [Your role] at [Business name], [Credibility] Give me a short pitch email (headline idea, why it fits their readers, a 3-line outline) and 2 backup headlines. Make it about their readers, not about me.

Get press for an event

Turn a launch or event into coverage.

Help me get press for an event. The event: [What, where, when and why it's newsworthy] Location: [Location] Who I want to cover it: [Local, trade or online media] Give me the newsworthy angle, a short media alert, who to send it to and when, and a follow-up. Plus what to give press on the day (photos, a quote) so covering it is easy. Then offer to add the send dates to my calendar.

Founder post about company news

The personal, behind-the-scenes version of your announcement.

Write a personal LinkedIn post from me about our news. The news: [Milestone, hire, launch or raise] The story behind it: [What it took, who helped] Me: [Your name], [Your role] at [Business name] A post, not a press release: a hook, the story with some personality and genuine thanks, and a light call to action. First person, plain words. I'll post it myself.

Answer a journalist request

A tight, quotable reply to a source request.

Help me answer a journalist's request for sources. Their request: [Paste the request] Why I can speak to this: [My experience] Credit line: [Your name], [Your role], [Business name] Give me a concise, useful, quotable response that leads with the insight, easy to lift into an article, plus a one-line bio. Only use facts I've given you. Then offer to log it in Source Requests.

Crisis comms game plan

A full plan for when something goes wrong publicly.

Help me handle a PR problem. What has happened: [The situation] Who is affected: [Customers, staff or the public] Where it's playing out: [Social, press or reviews] Business: [Business name] Give me: who to tell and in what order, what to say and what not to, whether to go public or handle it privately, a timeline for the next 48 hours, and the follow-up once it settles. Honest and human, no corporate non-apology. Then offer to open the Crisis Playbook and create tasks for each step.

Find five newsworthy stories in your business

You have more stories than you think. Find the pitchable ones.

Find the newsworthy stories in my business. Business: [Business name], [What we do], [Location] What's happened lately: [Launches, numbers, hires, customer stories, opinions] Industry: [Industry] Give me 5 story angles a journalist would care about (trend, data, people, local, contrarian), the outlet type each suits, and a one-line pitch hook for each. Be honest about which are weak.

Newsjacking watchlist for your industry

Know which stories to jump on before they break.

Build me a newsjacking plan. Industry: [Industry] What we can credibly comment on: [Our expertise] Business: [Business name] Research the recurring news moments in my industry this quarter (reports, awareness days, seasonal stories, policy dates), and give me a dated list with the angle I'd take on each. Then offer to open the Newsjacker and add the key dates to my calendar.

Follow up a pitch without being a pest

One short follow-up that adds something new.

Write a follow-up to a pitch that got no reply. Original pitch: [Paste it] Sent: [How long ago] Something new to add: [A stat, an image, a fresh hook] Under 80 words, adds value instead of "just checking in", and gives them an easy out. If there's nothing new to add, tell me whether to pitch someone else instead. Then offer to update the Pitch Tracker.

Prep me for a media interview

Key messages, tough questions and soundbites before you go on.

Prep me for a media interview. Outlet and journalist: [Name and outlet] Topic: [What they want to talk about] Me: [Your name], [Your role] at [Business name] What I want to land: [2 or 3 key messages] Give me my 3 key messages in plain words, 8 likely questions including the awkward ones with suggested answers, 3 quotable lines, and how to bridge back to my messages. Then offer to add prep time to my calendar.

Pitch your local paper and radio

Local press loves a local angle. Find yours.

Help me get local press coverage. Business: [Business name], [What we do], [Location] What's happening: [News, event, milestone or community story] Give me the local angle that would interest a local editor, a short pitch email, a version for local radio, and the kinds of local outlets to approach. Then offer to search the Journalist Database for local contacts.

Turn coverage into a monthly PR report

What you got, what it meant, and what to do next month.

Write a monthly PR report. Coverage this month: [Paste titles, outlets, links and dates from Media Coverage] Pitches sent: [Number and who] Main goal: [Main goal] Summarise what we got, which pieces matter most and why, what worked in our pitching, and 3 things to do next month. Don't invent reach or audience numbers; only use what I've pasted.

Sharpen your boilerplate

The "About us" paragraph that ends every release.

Write our press boilerplate. Business: [Business name], [What we do] Founded and where: [Year], [Location] What makes us different: [Unique selling point] Website: [Website URL] Give me 3 versions: 25, 50 and 100 words. Factual, specific, no buzzwords, and only claims I can back up.

Decide whether to respond to a mention

Not every comment needs a reply. Know which ones do.

Help me decide how to handle a public mention. The mention: [Paste it, with where it appeared] Who said it: [Their reach or role, if known] Business: [Business name] Brand voice: [Brand voice] Tell me whether to reply publicly, reply privately or leave it, and why. If replying, draft the response. Flag if this looks like the start of something bigger. Then offer to log it in Brand Mentions.

PR plan for a product launch

Embargo, pitches, owned channels and follow-ups on one timeline.

Plan the PR for a launch. What we're launching: [Product or news] Launch date: [Date] Business: [Business name], [What we do] Target audience: [Target audience] Give me a 4-week timeline: story angle, press release, who to pitch and when (including whether an embargo makes sense), owned channel posts, and follow-ups. Then offer to add each step to my calendar as tasks. I send all pitches myself.

Get on "best of" lists and roundups

Find the lists your customers read and get on them.

Help me get featured in roundups and "best of" lists. Business: [Business name], [What we do] Products or services: [Products or services] Competitors already listed: [Competitors] Research the kinds of roundups, gift guides and comparison lists in my space, tell me what gets a brand included, and draft a short pitch to an editor. Then offer to open Get Featured.

Local

31 prompts

Google Business, reviews and local outreach.

Explore the Local pack

Write a Google Business Profile post

A local update ready to paste into your Google profile.

Write a Google Business Profile post. Business: [Business name], [What we do], [Location] What to post: [Offer, update, event or new product] Goal: [Calls, visits or bookings] Keep it short and local, lead with the useful bit, add a clear call to action (call, directions or book), and suggest a good photo. Natural local keywords. Then offer to save it as a draft in GMB Posts so I can copy it to Google.

Reply to a review

Respond to good and bad reviews the right way.

Help me reply to a review. The review: [Paste the review] Rating: [Stars] Anything to add: [Context or a fix I can offer] Brand voice: [Brand voice] For a good review: warm, specific thanks, not copy-paste. For a bad one: calm, acknowledge it without grovelling or getting defensive, and take it offline. Write for future readers too. Then offer to add it to Review Responder so I can copy the reply to Google and mark it posted.

Ask a happy customer for a Google review

A short message that actually gets reviews written.

Write a review request. Business: [Business name], [What we do] The customer and what they got: [Service or result] Channel: [Text, email or in person] Short, warm and easy: remind them of the good experience, make the ask specific, and lower the friction (it takes a minute, here's the link). Give me a text version, an email version and a line to say in person. Don't offer anything in return for a review.

Promote a local event

Fill seats and get footfall.

Help me promote a local event. Event: [What, where, when] Business: [Business name], [Location] Who it's for: [Target audience] Goal: [Attendance, sales or awareness] Give me a punchy description, a social post, a Google Business Profile post, an email to my list, and a simple 2-week promo plan. Local and inviting. Then offer to put the promo dates in my calendar.

Local partnership outreach

Team up with a nearby business.

Write outreach to a local business for a partnership. Them: [Their business and what they do] Me: [Business name], [What we do], [Location] Idea: [Cross-promo, joint offer, referral swap or event] Short and neighbourly: why them, the win for both of us (lead with theirs), and a low-commitment first step. Not salesy.

Create a local offer

An offer that brings people through the door.

Help me create a local offer. Business: [Business name], [What we do], [Location] Goal: [New customers, quiet period or clearing stock] What I can offer: [Discount, bundle or freebie] Pricing: [Pricing] Suggest 2 or 3 offer ideas suited to local customers, pick the best and say why, check it still makes money at my prices, and give me the headline, terms and where to promote it locally.

Local landing page copy

A service page written for one town or area.

Write copy for a local landing page. Service: [The service] Area: [Location] and [Nearby areas] Why choose us: [Unique selling point] Website: [Website URL] Give me an H1, an intro that mentions the area naturally, sections (services, why us, areas covered, reviews, FAQ), a page title and meta description, and a strong call to action. Local keywords woven in, never stuffed.

Flyer or leaflet copy

Print copy that gets a call.

Write flyer copy. Business and offer: [Business name], [The offer] Who gets it: [Target audience] around [Location] The one action: [Call, visit or scan a QR code] Give me a bold headline, 3 short benefit lines, the offer, and a clear call to action with contact details. Readable in 3 seconds. Then offer to design it in Design Studio.

Directory listing that stands out

A listing with a reason to pick you over the one above.

Write a business directory listing. Business: [Business name], [What we do], [Location] What makes us different: [Unique selling point] Length: [Short blurb or full profile] Website: [Website URL] Give me a clear, keyword-aware listing with a strong first line and a call to action. Keep the name, address and phone format identical to my Google profile so listings match.

Seasonal local campaign

Tie into a local season or event.

Plan a seasonal local campaign. Business: [Business name], [What we do], [Location] Occasion: [Holiday, season or local event] Goal: [Footfall, bookings or sales] Give me a theme, an offer, 3 social or Google post ideas, an email, and a simple timeline. Local and timely, not generic. Then offer to add the dates to my calendar.

Email to local customers

Bring nearby regulars back through the door.

Write an email to my local customer list. Business: [Business name], [Location] Reason to email: [Offer, event, news or season] Goal: [Visits, bookings or sales] Brand voice: [Brand voice] Warm and local, like a note from a neighbour. Lead with what's in it for them, one clear call to action, and a personal sign-off from [Your name]. Give me 3 subject lines too.

Reward your regulars

A simple loyalty idea for a local business.

Help me set up a simple loyalty scheme. Business: [Business name], [What we do] How often people visit: [Rough frequency] What I can give: [Stamp card, discount, freebie or VIP perks] Suggest an easy scheme with no app needed, check what it costs me per regular, how to launch it in store and online, and the message to tell customers.

Answer the questions people ask before visiting

Clear answers for your website and Google profile.

Help me answer common questions from local customers. Business: [Business name], [What we do], [Location] Questions people ask: [Parking, hours, booking, do you do X], or ask me to suggest them Write clear, friendly answers for an FAQ on my website and for my Google Business Profile, with local keywords used naturally. Cut down the calls and messages asking the same things.

Local sponsorship and community involvement

Get known by supporting your community.

Help me approach local sponsorship. Business: [Business name], [What we do], [Location] What I can offer: [Money, product or time] Goal: [Awareness, goodwill or customers] Suggest the kinds of local things worth backing (teams, events, charities, schools), what to ask for in return, and the outreach message. Genuine, not just a logo grab.

Refer-a-friend scheme for local customers

Make it easy for happy customers to send their friends.

Help me set up a refer-a-friend scheme. Business: [Business name], [What we do], [Location] Who refers us now: [Customers, other businesses] What I can give for a referral: [Discount, freebie or thank you] Give me a simple offer for both the referrer and the friend, the ask to use in person and by text or email, a small card or counter sign, and how to track who referred whom.

Local SEO checklist

The fixes that help you show up for nearby searches.

Give me a local SEO checklist. Business: [Business name], [What we do], [Location] Website: [Website URL] Where I stand: [Google profile set up, number of reviews, location pages] Give me a prioritised checklist, quickest wins first: Google Business Profile fields, review targets, the pages and keywords to add, and directory listings to tidy. If Search Console is connected, check which local searches I already appear for.

Hyperlocal ad

A tight ad aimed at people right around you.

Write a hyperlocal ad. Business: [Business name], [What we do], [Location] The reason to visit: [Promo, event or something new] Who I want in the door: [Target audience] Give me ad copy that mentions the area naturally, a clear offer and call to action, and suggested targeting (radius, age, interests) I can set in the ad platform myself. Then offer to open the Local Ads Planner.

Audit my Google Business Profile

Find the gaps in your profile that cost you calls.

Audit my Google Business Profile. My profile as it stands: [Paste your categories, description, hours, services and photos list] Business: [Business name], [What we do], [Location] Tell me what's missing or weak, rewrite the description (750 characters max), suggest primary and secondary categories, and list the services and photos to add. Then offer to save the details in Business Profile so I can copy them to Google.

Reply to a batch of reviews

Clear your review backlog in one go, each reply personal.

Draft replies to several reviews. The reviews: [Paste the reviews with star ratings] Business: [Business name] Brand voice: [Brand voice] Write a short, specific reply for each (no two the same), flag any that need a private follow-up or look fake, and order them worst first. Then offer to add them to Review Responder so I can copy each one to Google and mark it posted.

Size up local competitors

See how nearby rivals win customers, and where you can beat them.

Help me size up my local competitors. Business: [Business name], [What we do], [Location] Competitors: [Competitors] Research their websites and public profiles: what they offer, prices where published, review themes, and how they describe themselves. Give me a comparison table and 3 ways to stand out. Then offer to add them to the Competitor Monitor.

Which local searches am I showing up for?

Search Console data turned into local SEO next steps.

Check how I show up in local search. Business: [Business name], [What we do], [Location] Website: [Website URL] Use my Search Console data to find the searches that include my town or "near me" style terms, where I rank, and which pages show. Tell me the 3 pages to improve and the local searches I'm missing. Note this is Google search data, not live map pack positions.

Plan pages for each area you serve

One genuinely useful page per town, not copy-paste spam.

Plan service area pages for my website. Business: [Business name], [What we do] Base: [Location] Areas I cover: [List the towns or districts] Products or services: [Products or services] Tell me which areas deserve their own page, what makes each page genuinely different (local jobs, landmarks, travel times, local reviews), a title and H1 for each, and a simple internal linking plan.

Fill your quiet days

Ideas to get people in on your slowest days.

Help me fill my quiet days. Business: [Business name], [What we do], [Location] Quiet times: [Days and hours] Who might come at those times: [Groups like retirees, remote workers or parents] Our usual customers: [Target audience] Give me 5 ideas (offers, events, partnerships, regular slots), which one to try first, and the posts and in-store sign to promote it. Check each idea still makes money.

Booking confirmation and reminder messages

Fewer no-shows with clear, friendly reminders.

Write my booking messages. Business: [Business name], [Location] What people book: [Products or services] Cancellation policy: [Our policy] Brand voice: [Brand voice] Write a confirmation, a reminder for the day before, a same-day reminder and a "sorry we missed you" message. Each short, with parking or arrival tips where useful. Keep the cancellation policy clear but friendly.

Launch plan for a new location

Get a new shop or branch known before the doors open.

Plan the launch of a new location. Business: [Business name], [What we do] New location: [Location] Opening date: [Date] Give me a 6-week plan: Google profile set-up, local press and community outreach, opening offer, neighbour leaflet, social posts and an opening day plan. Then offer to add each step to my calendar.

Photos that make people visit

The shots your Google profile and website are missing.

Plan the photos for my local listings. Business: [Business name], [What we do], [Location] What I already have: [Current photos] Give me a shot list (outside, inside, team, products, in action), how to take each on a phone, and how often to add new ones. Then offer to open Image Studio to tidy up the product shots.

Fix inconsistent business details online

Make your name, address and phone match everywhere.

Help me tidy my business details across the web. Business: [Business name] Correct details: [Address and phone exactly as they should appear] Website: [Website URL] Tell me why consistent details matter for local search, which kinds of directories and profiles to check, and give me a simple tracking table to work through. Then offer to create a task for each directory to update.

Plan a local ad campaign

A budget split, target area and offer for ads in your area.

Open the Local Ads Planner. Help me fill it in well. Business: [Business name], [What we do] Area: [Location] Goal: [More calls, bookings or visits] Monthly ad budget: [Monthly ad budget] Tell me the radius to target, whether Google local search ads or a Meta awareness campaign suits this budget better (or how to split it), and the offer most likely to get people in. I'll launch the ads in Google Ads and Meta myself.

Seasonal offer ads for local customers

A timely local promo with copy for Google and Meta.

Write local ads for a seasonal offer at [Business name] in [Location]. Offer and dates: [The offer and dates] Who we want: [Target audience] Give me 3 Google search headlines (30 characters max) and 2 descriptions (90 max), plus 2 Meta ad versions (primary text, headline and CTA). Mention the area naturally. In [Brand voice].

How far should my local ads reach?

Pick a sensible radius and the areas to include or exclude.

I run [What we do] from [Location]. Where customers usually come from: [Towns or postcodes] Monthly ad budget: [Monthly ad budget] Suggest the radius or list of areas to target, anywhere to exclude, and how to split the budget between the core area and the wider one. Explain the trade off simply.

Review my first month of local ads

Decide what to change: budget, area, offer or copy.

My local ads have run for [How long]. Results: [Paste spend, clicks and calls or bookings for each platform] Business: [Business name] in [Location] What's working, what isn't, and what to change next month: the budget, the area, the offer or the copy. Then help me fill in the Local Ads Planner again with the changes.

Let Ergora fill in your business details instead of typing them every time.

Get started

Developer

16 prompts

Specs, code review, incidents, changelogs and docs.

Explore the Developer pack

Write a pull request description

A PR reviewers can understand in one read.

Write a pull request description. The diff or summary: [Paste the diff or describe the change] Why: [The problem it solves or the ticket] How I tested it: [Tests and manual checks] Give me a title, a short summary, what changed and why, how to test, risks and rollback, and screenshots to add if it touches UI. Plain and specific, no filler.

Review my code before I open a PR

Catch bugs, edge cases and security slips first.

Review this code before I open a pull request. The code: [Paste the code or diff] Language and framework: [Stack] What it should do: [Expected behaviour] Check for bugs, unhandled edge cases, security issues (injection, auth, secrets), performance problems and anything hard to read. List findings by severity with a suggested fix for each. Then offer to open Code Quality for the rest of the repo.

Blameless postmortem for an incident

Timeline, root cause and fixes, written so it never happens twice.

Write a blameless postmortem. What happened: [Paste the incident notes, alerts and timeline] Impact: [Who was affected and for how long] Fix applied: [What stopped it] Give me: summary, timeline, root cause (keep asking why), what went well, what didn't, and action items with owners and dates. No blame on individuals. Then offer to log it in the Incident Tracker and create a task for each action.

Changelog from merged pull requests

Turn a list of merged PRs into a tidy changelog.

Write a changelog entry. Merged pull requests: [Paste PR titles and descriptions, or name the repo and date range] Version: [Version number] Group changes into Added, Changed, Fixed and Removed, one line each in plain words, and call out anything breaking at the top. Then offer to open the Changelog Writer.

Customer-friendly release notes

What changed, written for customers rather than engineers.

Write release notes for customers. What shipped: [Paste the changelog or list of changes] Product: [Business name], [Products or services] Target audience: [Target audience] Brand voice: [Brand voice] Lead with the change customers will care about most, explain each in terms of what they can now do, skip internal refactors, and end with where to get help. Give me a short in-app version and a longer email version.

Document an API endpoint

Clear docs from a route handler or spec.

Write documentation for an API endpoint. The endpoint: [Paste the route handler, schema or OpenAPI snippet] Who uses it: [Internal team or external developers] Give me: purpose, method and path, auth, parameters and body with types, example request and response, error codes, and rate limits if any. Only document what the code shows; list anything I need to confirm. Then offer to open API Docs.

Triage dependency vulnerabilities

Which alerts to fix now and which can wait.

Help me triage dependency alerts. The alerts: [Paste the audit output or Dependency Scanner results] Stack: [Stack] What's exposed to the internet: [Public app, API or internal only] Rank them by real risk for my setup (reachable, exploitable, exposed), say which to fix this week and how (upgrade, patch or replace), and which are noise. Then offer to create a task for each fix.

Triage errors from Sentry

Find the errors that hurt users, not just the noisiest ones.

Help me triage our production errors. The errors: [Paste the top issues from the Sentry Error Monitor with counts and users affected] Recent releases: [What shipped lately] Rank them by user impact, guess the likely cause for each from the stack trace, link any to a recent release, and suggest the first debugging step. Then offer to create a task for the top three.

Find where users drop off

Turn a product question into the funnel to check.

Help me find where users drop off. The question: [E.g. why do sign-ups not finish onboarding] Product: [Business name], [Products or services] Events we track: [Paste the event names] Suggest the funnel steps to check, using events we already have, and what each drop would mean. If Mixpanel is connected, run the funnel; otherwise tell me what to look at in PostHog Analytics. List any events we should start tracking.

Break a spec into tickets

A feature idea becomes small, testable tasks ready for Linear.

Break this feature into tickets. The spec: [Paste the spec or describe the feature] Team size: [Team size] Stack: [Stack] Give me tickets of a day or less each, with a title, acceptance criteria, dependencies and a rough size, in the order to build them. Flag open questions for the product owner. Then offer to create them as tasks so I can move them into Linear.

Prioritise the roadmap

Rank the backlog by impact, effort and risk.

Help me prioritise our roadmap. The backlog: [Paste the items] Main goal: [Main goal] Team size: [Team size] Score each item for impact on the goal, effort and risk, give me a ranked list with one line of reasoning each, and say what to cut. Then offer to open the Roadmap.

Fix the technical SEO issues on my site

A crawl report turned into a developer-ready fix list.

Turn a site crawl into a fix list. Website: [Website URL] Crawl results: [Paste the Site Crawl findings], or run a Site Crawl first Group the issues (broken links, redirects, missing titles and descriptions, slow pages, indexing), rank by impact, and give the exact fix for each in our stack: [Stack]. Then offer to create a task per fix.

Onboarding guide for a new developer

From laptop to first merged PR in their first week.

Write an onboarding guide for a new developer. Product: [Business name], [What we do] Stack and repos: [Stack and repo names] How we work: [Branching, reviews, deploys, tools] Give me: setup steps, a map of the codebase, how to run tests, how we review and deploy, who to ask about what, and a small first ticket. Mark anything I need to fill in. Then offer to save it in Docs.

Work out why CI is failing

Read the logs so you donโ€™t have to.

Help me fix a failing CI run. The log: [Paste the failing job output] What changed: [The commit or PR] Tell me the actual failure (not the noise), the likely cause, whether it's flaky or real, and the fix. If it looks flaky, suggest how to make the test reliable. Then offer to open CI/CD.

Describe my system for an architecture diagram

A clean component list the Architecture tab can turn into a diagram.

I want an architecture diagram in Developer Studio. How our system works: [Describe the services, databases, third party APIs and how data flows] Rewrite it as a clean description I can paste into the Architecture tab: each component, what it does and what it talks to, plus a title. Flag any single points of failure and anything I've left vague. Then open Developer Studio.

A code review checklist for my stack

The checks that matter for your languages and frameworks.

Write a code review checklist for our team. Stack: [Languages, frameworks and hosting] What has bitten us before: [Past bugs or incidents] Team: [Team size] Keep it to 12 checks or fewer, grouped by security, correctness, performance and readability, each one a yes or no question. Then tell me which code to run through Code Review in Developer Studio first.

Ops

26 prompts

SOPs, plans, decisions and prioritisation.

Write an SOP

Turn a task into a repeatable process anyone can follow.

Turn this task into a simple SOP (standard operating procedure) for [Business name]. The task: [What it is and why it matters] Who does it and how often: [Role and frequency] How it's done today: [The messy steps, as they are] Give me: - A clean, numbered step-by-step, with who does what - What "done right" looks like - Common mistakes to avoid - Tools or links needed at each step Something a new person could follow on day one. Save the finished SOP as a note.

Prioritise a messy backlog

Score a long list by impact and effort, and see what to do first.

Help me prioritise a backlog. Everything on the list: [Paste the list] The outcome that matters most: [Main goal] Capacity we actually have: [People and hours this month] Give me: - A table scoring each item on impact and effort (1 to 5) with a one-line reason - The top 5 to do first, in order - What to drop, delegate or park, and why - Anything that's really busywork Then create the top 5 as tasks.

Meeting agenda

A focused agenda that respects everyoneโ€™s time.

Write a meeting agenda. Purpose: [The decision or outcome we need] Who's there: [Roles] Length: [Minutes] Give me a tight agenda with time boxes, the desired outcome for each item, what people should prepare beforehand, and a clear "decisions and owners" close. Cut anything that could be an email. If I give you a date and time, put it in my Ergora calendar.

Project plan, turned into tasks

Phases, owners and dates worked back from the deadline, ready to track.

Help me plan a project and set up the tasks. The project and what done looks like: [Project and outcome] Deadline: [Date] Who's involved: [People and roles] Give me: - Phases and key steps, each with an owner - Rough dates working back from the deadline - The risks and the early warning sign for each - The first 3 things to do this week Then create a task for every step that has a date, so I can track it.

Quick SWOT

Strengths, weaknesses, opportunities, threats, and what to do about them.

Do a quick SWOT for [Business name]. What we do: [What we do] Who we compete with: [Competitors] What prompted this: [Decision, planning or competition] Give me a focused SWOT (3 to 4 real points each, not filler), then the 2 or 3 things it tells me to actually do. Honest, not a feel-good exercise.

Compare options or tools

A clear comparison to make the call.

Help me compare options. What I'm comparing: [Tools, suppliers or approaches] What matters: [Cost, features, ease, support, fit] My situation: [Team size], [Budget and use case] Give me a simple comparison table against my criteria, the best fit for me and why, and any gotcha to watch for. A clear recommendation, not a fence-sit. If you need current prices or features, research them live and cite the source.

Delegate a task

A brief so someone can run with it.

Help me delegate this. The task and what good looks like: [Task and outcome] Who I'm giving it to: [Their level and context] Constraints: [Deadline, budget, dos and don'ts] Write a clear handover: the goal, the context they need, what's in and out of scope, how much freedom they have, and when to check in. So I don't have to re-explain or redo it. Then create a task for the check-in date.

Run a retro

What went well, what to change, and who does what next.

Help me run a retrospective. What we're reviewing: [Project, month or launch] How it went overall: [My quick read] What the team has said so far: [Comments or notes] Give me a simple structure and the questions to ask (what went well, what didn't, what to change), how to keep it blameless, and how to turn it into 2 or 3 concrete actions with owners. Offer to add those actions as tasks.

Spot the risks

Surface what could go wrong, and the fixes.

Help me pressure-test a plan for risks. The plan: [What we're about to do] What's at stake: [Time, money, reputation] List the most likely things that could go wrong (ranked), how bad each would be, and a simple mitigation or early warning sign for each. Flag the one risk I'm probably underestimating.

Automate a repetitive task

Stop doing the same manual thing every week.

Help me automate or streamline a task. The task: [What I keep doing manually and how long it takes] Tools involved: [Email, spreadsheet, the apps I use] Give me: - Where the time really goes - What could be automated or templated, and roughly how - Whether an Ergora scheduled task, a Zapier flow or a simple template fits best - The first step to set it up Practical for a non-technical person.

Audit my tools and subscriptions

Cut overlap and tidy your stack.

Help me audit the tools we use. Our tools: [Each tool, what it's for and what it costs] Team size: [Team size] Point out overlaps, likely underused tools and real gaps, then suggest a leaner stack (keep, cut or combine) and the money it would save each month. Don't recommend switching for the sake of it.

Build a checklist

So nothing gets missed, every time.

Turn this into a reliable checklist. The process or event: [What it's for, e.g. onboarding a client, closing up, shipping an order] What must not be missed: [The critical things] Give me a clear, ordered checklist with any "don't forget" warnings, grouped into stages if it's long. Something anyone on the team could follow to get it right. Save it as a note.

Design a weekly review routine

A 15-minute ritual you will actually keep, set up to recur.

Help me set up a weekly review routine. My role: [Your role] What I want it to do: [Stay on top of priorities, not drop balls] When I'd do it: [Day and time] Give me: - A 15-minute weekly review: what to check, what to plan, the questions to ask myself - A reusable template I can fill in each week Keep it light enough that I'll actually do it, then open Scheduled Tasks so I can set it to recur.

Start a simple team handbook

Write down how things work here.

Help me start a simple handbook for [Business name]. What we do: [What we do] Team size: [Team size] What people always ask about: [Tools, processes, who does what, ways of working] Give me a lightweight structure (the sections worth having) and draft 2 or 3 of them, so it's genuinely useful and not corporate bloat. Something a new hire would actually read.

Client or customer onboarding workflow

A repeatable first week that makes new customers stick.

Design an onboarding workflow for new customers of [Business name]. What they signed up for: [Products or services] The outcome they want: [Their goal] Where people currently drop off or get confused: [If known] Give me a step-by-step onboarding: what happens on day 0, day 1 and week 1, who does what, the messages to send, and the one "aha" moment to get them to fast. Simple enough to run every time.

Blameless postmortem

Turn a mistake into a fix, without pointing fingers.

Write a blameless postmortem. What went wrong: [The incident] Impact: [Who or what it affected] Timeline as I know it: [What happened when] Give me a calm write-up: what happened, why (root cause, not who), how we caught and fixed it, and the concrete changes to stop it recurring. Focus on the system, not blame. Create a task for each follow-up change.

Set up a recurring task

Turn "I keep forgetting to do this" into something that runs on a schedule.

Help me turn a repeating job into a scheduled task. The job: [What needs doing, e.g. weekly sales summary, monthly invoice check] How often: [Daily, weekly, monthly, and when] What the output should be: [Report, reminder, draft, checklist] Give me: - A clear instruction for the scheduled task, written so it works without me - The best day and time to run it - What I should check when it lands Then open Scheduled Tasks with it prefilled so I can switch it on.

Break a goal into this week's tasks

A big goal becomes small, owned tasks you can start today.

Break this goal into tasks we can start this week. The goal: [Main goal] Deadline: [Date] Who can help: [People and roles] Give me: - The 3 to 5 milestones between here and the goal - This week's tasks only, each small enough to finish in a day, with an owner - The one task that unblocks the rest Then create this week's tasks with due dates.

Negotiate better terms with a supplier

A firm, friendly email that asks for a better deal.

Help me negotiate with a supplier. The supplier and what they provide: [Supplier and product] What we pay now: [Current price and terms] What I want: [Lower price, longer terms, better delivery] My leverage: [Volume, loyalty, alternatives, prompt payment] Give me: - The case for a better deal, in their terms - An email that asks clearly without burning the relationship - 2 fallback asks if they say no to the main one - What to say if they threaten a price rise instead

Find the bottleneck in a process

Map how work really flows and see where it gets stuck.

Map this process and find where it gets stuck. The process: [E.g. order to delivery, lead to invoice] The steps as they happen today: [Each step, who does it, roughly how long] The symptom: [Delays, errors, complaints] Give me: - The process as a simple numbered flow - The bottleneck, and the evidence for it - 3 fixes ranked by effort, with the quickest win first - One number to watch to know it's working

Who owns what: a simple RACI

End the "I thought you were doing that" problem.

Build a simple RACI so ownership is clear. The area or project: [What needs clear ownership] The people: [Names and roles] The recurring decisions and tasks: [List them] Give me a RACI table (responsible, accountable, consulted, informed) with exactly one accountable person per row. Flag rows where too many people are involved, or where nobody clearly owns it, and suggest a fix.

Can the team take this on?

A straight answer on capacity before you say yes to more work.

Check whether we have capacity for something new. The new work: [Project, client or initiative] What the team is already doing: [Current projects and rough hours] Team size: [Team size] Give me: - A rough hours estimate for the new work - Where it would clash with what's already planned - A clear yes, no or "yes if we drop X" - What to pause, push or outsource if we take it on

Pick the 5 numbers to run the business on

A weekly scorecard that shows trouble early, without a dashboard project.

Help me build a weekly scorecard for [Business name]. What we do: [What we do] Our main goal: [Main goal] Tools we already use: [E.g. Shopify, Stripe, Xero, GA4, HubSpot] Give me: - 5 to 7 weekly numbers that would show trouble early, each with a target - Where each number comes from in the tools I listed - Who owns each one - The rule for when a number needs a conversation Then help me set it up as a weekly scheduled task so the summary arrives every Monday.

Design a Zapier automation

Trigger, steps and filters for a flow you can build in an afternoon.

Design a Zapier automation for me. What I want to happen: [E.g. new Shopify order posts to Slack and adds a row to a sheet] The apps involved: [Apps] What should never trigger it: [Exceptions] Give me: - The trigger, each action step, and any filters or formatting steps - The exact fields to map at each step - How to test it safely before turning it on - What could break it later, and how I'd notice

Write a runbook for when something breaks

Clear steps so anyone can handle it calmly, even at 7am.

Write a runbook for when this goes wrong. What breaks: [E.g. website down, payment failures, delivery delays] How we usually find out: [Alerts, customers, staff] Who can fix what: [People and access they have] Give me: - How to confirm it's really happening - Step-by-step first response, in order - Who to tell (customers, team) and a message template for each - When and how to escalate - How to confirm it's fixed Save it as a note so it's easy to find in a hurry.

Roll out a process change without the grumbling

Explain the why, train people and make the new way stick.

Help me roll out a change to how we work. The change: [What's changing] Why: [The reason] Who it affects: [Team or roles] Start date: [Date] Give me: - An announcement that leads with the why, in plain words - The 3 questions people will ask, with answers - A simple training or handover plan - How to check after 2 weeks that it stuck Then schedule a 2-week check-in in my calendar.

Support

30 prompts

Replies, macros, docs and escalation.

Reply to a customer

A helpful, on-brand response.

Help me reply to a customer of [Business name]. Their message: [Paste the message] The situation and what I can do: [Context and options] How we sound: [Brand voice] Give me a warm, clear reply that answers them properly, sets the right expectation, and leaves them feeling looked after. Offer a short version and a slightly warmer one.

Handle a refund request

Fair, policy-aligned, keeps goodwill.

Help me respond to a refund request. What they're asking and why: [Paste their message] Our policy: [What we can and can't do] The relationship: [One-off buyer or valued regular] Give me a reply that's fair and clear: acknowledge, apply the policy kindly, offer the best option I can (refund, replacement or credit), and keep goodwill. Firm where needed, never cold.

De-escalate a complaint

Calm an upset customer.

Help me handle an upset customer. What happened and their message: [Paste the message] What went wrong on our side: [Honest read] What I can offer to fix it: [Options] Give me a reply that takes the heat out: acknowledge their frustration genuinely, own what we got wrong, lay out the fix and timeline, and, if right, a goodwill gesture. Human, not scripted, no defensiveness.

Build a reply macro

A reusable template for a common question.

Turn this into a reusable support macro. The common question or issue: [What customers keep asking] The correct answer or steps: [How we resolve it] How we sound: [Brand voice] Write a clean, friendly template with the personal bits marked in round brackets, like (customer name) and (order number), so anyone on the team can send a consistent, on-brand reply in seconds. Then open Canned Responses so I can save it.

Write a help doc

Turn a question into a clear how-to.

Write a help article. The task or question: [What it explains] The steps: [How it's done, roughly] Who's reading: [Customer skill level] Give me a clear title, a one-line summary, numbered steps (with what they'll see at each), a common-problem tip, and where to get more help. Simple language, no assumed knowledge.

Respond to a feature request

Acknowledge and capture it well.

Help me respond to a feature request. What they asked for: [The request] Reality: [On the roadmap, not planned, or a workaround exists] Give me a reply that makes them feel heard, is honest about whether and when it might happen (no false promises), and offers a workaround if there is one. Then summarise it in one line and add it as a task for whoever owns the backlog.

Outage or issue update

Tell customers whatโ€™s happening, calmly.

Write a customer update about an issue or outage. What's happening: [The problem and its impact] Status: [Investigating, fixing or resolved] What customers should do: [An action, or "nothing needed"] Clear and calm: what's affected, that we're on it, what to expect next and when. Give me a short status post and a follow-up "it's resolved" version.

Post-resolution follow-up

Check the fix landed and ask for feedback.

Write a follow-up after resolving an issue. What was wrong and how we fixed it: [Summary] The customer: [Context and how upset they were] Short and caring: confirm it's sorted, check they're happy, and, if it went well, gently invite feedback or a review. Close the loop so they feel valued, not chased.

FAQ from common tickets

Turn repeat questions into self-serve answers.

Build an FAQ for [Business name] from our common support questions. The recurring questions: [Paste them, or the top ones] Our answers and policies: [The correct info] Write clear, friendly FAQ entries grouped sensibly, each answering in 2 or 3 sentences. Flag which ones, if answered on the site, would cut the most tickets.

Escalation summary

Hand off an issue with full context.

Write an escalation summary to hand this off. The issue: [What's wrong] What's been tried: [Steps and results so far] Customer impact and urgency: [How bad, how fast] What I need from the next person: [Decision, fix or info] Give me a tight summary they can act on immediately, no back and forth needed. Facts first, then the ask. Then create a task for the person taking it over.

Support tone-of-voice guide

Consistent, on-brand replies from everyone.

Help me write a support tone-of-voice guide for [Business name]. Our brand voice: [Brand voice] Common situations: [Happy, confused, angry, refund] Give me our support principles (lead with empathy, plain words, own mistakes) with "say this, not that" examples for each common situation. So anyone can reply and it still sounds like us.

Follow up on feedback or NPS

Turn a score into a happier customer.

Help me follow up on customer feedback. What they said or scored: [The feedback or score] Type: [Promoter, passive or detractor] Give me the right reply: thank promoters and gently invite a review or referral, learn from passives, and win back or make peace with detractors. Genuine and specific to what they said, not a template blast.

Proactive check-in message

Catch problems before they become complaints.

Write a proactive customer check-in. Who and when: [New customer at day X, after a big purchase, or mid-project] What good looks like for them: [Getting value, using it right] A short, caring message that checks they're getting on well, offers help before they need to ask, and points them to one useful next step. Feels like service, not a sales nudge.

Plan a help centre

Let customers help themselves and cut tickets.

Help me plan a help centre for [Business name]. What we offer: [Products or services] Top questions and issues we get: [Paste them, or ask me] Give me the structure (categories plus the first 10 to 15 articles to write, ranked by ticket volume), a simple template for each article, and which few would deflect the most tickets if I wrote them first.

Save a cancelling customer

A fair save attempt that keeps goodwill.

Help me respond to a customer who wants to cancel. Why they're leaving: [Their reason] What I can offer: [Pause, downgrade, help, discount, or nothing] Give me a reply that takes their reason seriously, offers a genuine solution if there is one (not a desperate discount), and, if they still go, leaves them feeling good about us. Honest, no dark patterns.

Turn tickets into product feedback

Mine your support queue for what to fix next.

Turn my support tickets into product feedback. Recent tickets or themes: [Paste or describe the common ones] Group them into the real underlying issues, rank by how often they come up and how much pain they cause, tell me which are quick fixes versus bigger jobs, and draft a short summary I could hand to whoever builds the product.

Spot at-risk customers early

Catch churn signals before the cancel email.

Help me spot customers at risk of leaving. What we sell: [Products or services] Warning signs I can see: [Usage drop, complaints, gone quiet, missed payments] Who's on my mind: [Specific accounts, if any] Tell me the signals that predict churn for a business like mine, how to rank who's most at risk, and a genuine (not salesy) check-in message to re-engage the top few.

Build a full set of canned responses

Ten ready answers for the questions you get every week.

Build a set of canned responses for [Business name]. Our top questions: [List the 10 most common questions] Our policies: [Delivery, returns, refunds, opening hours, anything relevant] How we sound: [Brand voice] For each question give me: - A short, friendly answer with personal bits marked in round brackets, like (customer name) - A one-line internal note on when not to use it Then open Canned Responses so I can save them.

Teach the Support Responder our policies

Turn policy documents into clear Q&A the responder can answer from.

Turn our policies into knowledge the Support Responder can use. Our policy documents: [Paste returns, delivery, warranty, privacy or other policies] What customers get confused about: [Common confusions] Rewrite them as clear question and answer pairs, one fact per answer, in plain English. Flag any policy that's vague, contradicts another, or would leave a customer unsure. Then open the Support Responder so I can add them.

Check the rules before I reply

Look up what consumer rules say before promising or refusing anything.

Before I reply, check what the rules say. The situation: [E.g. return after 30 days, faulty item, cancelled booking] Where we and the customer are: [Location] What the customer wants: [Their request] Our policy: [Our policy] Search the specialist knowledge base and tell me: - What the relevant consumer rules generally say, with sources - Whether our policy lines up with them - A reply that's fair and stays on the right side of the rules Flag clearly if this needs a proper legal opinion rather than a general answer.

Turn a customer report into a bug ticket

Messy customer messages become a clean ticket a developer can fix.

Turn this customer report into a bug ticket. What the customer said: [Paste the message] What I've checked: [Device, browser, account, anything I tried] Give me: - A clear title - Steps to reproduce, expected result and actual result - Severity and how many customers it likely affects - What to tell the customer now, as a short reply Format the ticket so I can paste it into Linear or GitHub, and create a task to follow up with the customer.

Tell customers about a delay

Bad news on delivery or stock, told early and honestly.

Help me tell customers about a delay. What's delayed: [Orders, a product, a service] Why: [The honest reason] New expected date: [Date] What we can offer: [Refund, swap, discount, nothing] Give me: - An email to affected customers - A short version for social or the website - A reply macro for people who write in about it Calm, honest, no over-promising on the new date.

Announce a price change kindly

Explain a price rise clearly so loyal customers stay.

Help me announce a price change to customers of [Business name]. Current prices: [Pricing] New prices and start date: [New prices and date] Why: [Costs, better product, anything honest] Anything for existing customers: [Grandfathering, notice period, offer] Give me: - An announcement email that leads with the why - Answers to the 3 questions people will ask - A reply for anyone who threatens to leave Straightforward, no spin.

Set response times and triage rules

Decide what gets answered first, and how fast, before the queue decides for you.

Help me set up support triage for [Business name]. Ways customers contact us: [Email, chat, social, phone] Team size: [Team size] Types of issues we get: [Orders, billing, bugs, questions] Give me: - 3 or 4 priority levels with clear examples of each - A target first-reply time for each, realistic for our size - Who handles what, and when to escalate - A daily routine for working the queue Keep it simple enough to stick to on a busy day.

Reply to a public complaint

Answer a complaint on social or a review site without making it worse.

Help me reply to a public complaint. Where it was posted: [Platform] What they said: [Paste the post] What actually happened: [Our side, honestly] How we sound: [Brand voice] Give me: - A short public reply that acknowledges, owns what's ours and moves it to a private channel - The private follow-up message - Whether to reply at all, and why No arguing in public, no copy-paste apology.

Weekly support report

What customers asked about this week, and what to fix because of it.

Write this week's support report. Ticket numbers: [Volume, by type if you have it] Response times: [Average first reply and resolution time] Notable conversations: [Paste or describe them] Give me: - The headline in one line - Top 3 themes and whether they're growing - What product, website or policy change would cut the most tickets - One customer quote worth sharing with the team Then open Scheduled Tasks so I can make this report run every week.

Handle an abusive customer

Protect your team and set a firm line, while staying professional.

Help me respond to a customer who has crossed the line. What they said or did: [Paste the messages] Their underlying issue: [What they're actually unhappy about] What I'm willing to do: [Fix, refund, end the relationship] Give me: - A calm reply that addresses the real issue and sets a clear boundary on behaviour - What happens if it continues, stated plainly - A note for the team on how to handle further contact Professional and firm, never sarcastic.

Plan a welcome flow

A step by step welcome sequence to build in Welcome Flows.

Help me plan a welcome flow for new [Signups, customers or members] at [Business name]. What we do: [What we do] The one thing new people should do first: [The first action] Give me 4 to 5 steps: the channel (email or in app), the delay after they join, the subject line, and a short body in [Brand voice]. Then open Welcome Flows so I can build it with Draft with AI or add the steps myself.

Build a customer feedback survey

Questions that get honest answers, ready for Feedback Surveys.

Help me build a feedback survey for [Business name] customers. What I want to learn: [What I want to learn] Keep it under 2 minutes: 5 to 7 questions using these types: NPS, rating, multiple choice, checkboxes, short text and long text. For each, give the question, the type, the options if any, and whether it's required. Then open Feedback Surveys so I can create it and share the link.

Invite customers to a survey

A short email and post that get people to answer.

Write a short invite to my survey from [Your name] at [Business name]. What it's about: [Survey topic] How long it takes: [Minutes] Link: [Survey link] Give me an email (subject line and under 80 words) and a social post. Say why their answers matter and what we'll do with them. I'll send it myself.

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Strategy & Growth

25 prompts

Planning, growth, funding and founder decisions.

One-page business plan

Your whole strategy on a single page.

Help me write a one-page business plan for [Business name]. What we do: [What we do] Who for: [Target audience] Where we are: [Stage, revenue, team] Where I want to be in a year: [Main goal] Give me a one-pager: the problem we solve, our customer, how we make money, our edge, the 3 priorities for the year, and how we'll measure success. Clear and honest, no jargon.

Find your growth levers

The few things that would actually move the needle.

Help me find the biggest growth levers for [Business name]. What we do: [What we do] Current numbers: [Revenue, customers, channels, rough conversion] The goal: [Main goal] Tell me the 3 or 4 highest-impact things to focus on (more traffic, better conversion, higher order value, retention, price), which one to start with for my situation, and why. If Search Console or Mixpanel is connected, use them to back up the call. Cut the busywork.

Investor pitch deck outline

The slides investors expect, in the right order.

Help me outline an investor pitch deck for [Business name]. What we do and our traction: [What we do, plus key numbers] Raising: [How much and what for] The story: [Why now, why us] Give me the slide-by-slide outline (problem, solution, market, product, traction, business model, competition, team, ask), the one line each slide must land, and what investors will scrutinise. Then offer to help draft each slide.

Company OKRs for the quarter

Align the whole business on what matters.

Help me set company OKRs for the quarter. Where we are: [Stage and recent results] The big goal for the year: [Main goal] What we can influence: [The levers] Give me 3 objectives, each with 2 or 3 measurable key results (real numbers), and how they connect to the yearly goal. Ambitious but not fantasy, focused not scattered. Then suggest how to cascade them to the team.

Market and competitor landscape

Understand the field before you make a move.

Help me map my market and competitors. What we do: [What we do] Industry: [Industry] Who else is out there: [Competitors] Research the market live, then give me: how it is segmented, where the main players sit and their gaps, where we can win, and 2 or 3 trends worth betting on or watching. Cite your sources. Practical strategy, not a 40-page report.

Pricing and packaging strategy

How you charge, not just how much.

Help me think through pricing strategy. What I sell: [Products or services] How I charge now: [Pricing] Goal: [More revenue, more customers or a premium position] Cover: the pricing model that fits (one-off, subscription, tiered, usage), where I might be leaving money on the table, how to package it, and how to test a change without scaring customers.

Hiring and team plan

Who to hire next, and when.

Help me plan hiring for growth. Where we are: [Team size], [Revenue and what's stretched] Goal: [Main goal] Budget: [What I can afford] Tell me the next 2 or 3 roles to hire (and the order), what each unlocks, whether to hire, outsource or automate, and the signs I'm ready. Don't over-hire ahead of revenue.

Board meeting pre-read

A pre-read built around the decisions you need the board's help with.

Write the pre-read for our next board or advisor meeting. The period: [Month or quarter] Performance against plan: [Key numbers versus target] Decisions I want input on: [The questions] Options I'm considering for each: [Options] Give me a tight pre-read: - One paragraph on where we are, honestly - The 2 or 3 decisions, each framed with options, my leaning and the trade-off - What I need from the room, specifically - A proposed agenda that spends most of the time on the decisions Respect their time. Lead with what needs their brains, not a metric tour.

Define your north-star metric

The one number that captures real progress.

Help me choose a north-star metric for [Business name]. What we do and how customers get value: [What we do] What winning means for us: [Main goal] Suggest 2 or 3 candidate north-star metrics (the one number that best reflects customers getting value), the trade-offs of each, your pick and why, and the few inputs that drive it. Something that keeps the team pointed the right way.

90-day focus plan

Turn a big goal into what to do next.

Help me build a 90-day plan. The goal: [Main goal] Where I'm starting: [Current state] My realistic capacity: [Time and resources] Break it into monthly milestones, the key actions for each, what to say no to, and how I'll know I'm on track. Focused and doable, not a wish list. Then create the first month's actions as tasks.

Go-to-market plan for a launch

Who to target, the message, the channels and the first 90 days.

Build a simple go-to-market plan. What I'm launching: [The product or service] Who it's for: [Target audience] What makes it different: [Unique selling point] Give me: the core message, the 2 or 3 channels most likely to work (and why), a simple 90-day rollout, the first 5 things to do, and how I'll know it's working.

Fundraising narrative

The story that makes investors lean in: problem, insight, why now.

Help me tell the fundraising story for [Business name]. What we do: [What we do] The problem and why it matters now: [Context] Our traction and proof: [Numbers, milestones] What we're raising for: [Use of funds] Shape it into a tight narrative: the problem, the insight only we have, why now, the evidence it's working, and the size of the prize. Then flag the weakest part an investor will poke at.

Partnership and channel strategy

Find and rank the partners that could actually grow you.

Help me think through partnerships for [Business name]. What we do: [What we do] Who we serve: [Target audience] What I want from partners: [Reach, credibility or distribution] Suggest the types of partners that fit, research a few real examples, rank them by effort versus payoff, and give me a first outreach angle for the top one: what's in it for them.

Go or no-go on a new bet

A structured decision on whether to launch that new thing.

Pressure-test whether we should do this. The bet: [New product, market or big investment] Why it's tempting: [The upside] What it costs: [Money, time, focus] Walk me through it: the real size of the opportunity, what has to be true for it to work, the cost of being wrong, what it pulls focus from, and a clear go, no-go or not-yet with your reasoning.

What makes you hard to copy

Find your moat and how to widen it.

Help me find and widen the moat for [Business name]. What we do: [What we do] Why customers pick us today: [Unique selling point] Competitors: [Competitors] Tell me honestly how defensible we are, what could be copied in a weekend versus what couldn't, where a real moat could come from (brand, data, network, cost, switching), and 3 moves to widen the gap.

Where is search demand growing for us?

Read your Search Console data for the opportunities hiding in plain sight.

Use my Google Search Console data to find growth opportunities for [Website URL]. What we sell: [Products or services] Who we want to reach: [Target audience] Look at query positions, low click-through queries and pages that are losing clicks, then give me: - Queries where we sit on page 2 and could reach page 1, with the page to improve - Queries with impressions but few clicks, and a better title or description for each - Pages losing traffic, and the likely reason - One content or product bet the data suggests If Search Console isn't connected yet, tell me how to connect it instead of guessing.

Find where the funnel leaks

Mixpanel funnels, or your own numbers, turned into the one fix to make first.

Find where we lose people between first visit and paying. Our funnel steps: [E.g. visit, sign up, activate, pay] Numbers for each step: [Paste them, or say "use Mixpanel"] Our main goal: [Main goal] If Mixpanel is connected, read the funnel from it. Then give me: - Conversion between each step, and the biggest drop - 3 likely reasons for that drop, and how to check each - The cheapest experiment to fix it, with what success looks like - What not to bother optimising yet

Should we enter this market?

Live research on a new market or segment before you commit money.

Research whether [Business name] should move into a new market. The market or segment: [New country, customer type or category] What we'd offer there: [Products or services] What we can invest: [Budget and time] Run live research and give me: - Size and growth signals, with sources - Who already serves it and how well - What we'd need to change to win there - The cheapest way to test demand before going all in - A clear go, no-go or test-first call

Make sense of customer interviews

Turn raw interview notes into patterns, quotes and decisions.

Help me make sense of my customer interviews. Who I spoke to: [Number and type of customers] The notes or transcripts: [Paste them] What I was trying to learn: [Your questions] Give me: - The 3 to 5 patterns that came up most, with a real quote for each - Surprises, and things only one person said that still matter - What this means for our [Target audience] and messaging - Decisions this supports, and what we still don't know Save the summary as a note.

Sharpen our ideal customer profile

From "everyone" to the customer you win fastest and keep longest.

Help me sharpen the ideal customer profile for [Business name]. Who we think we serve: [Target audience] Our best customers today: [Describe 3 to 5 of them] Customers who churned or were hard work: [Describe a few] Give me: - A one-paragraph ideal customer profile - The traits that predict a great customer, and the red flags - Where these people spend time and how they buy - How our messaging should change Then suggest an updated Target audience line for my Business Brain.

Pre-mortem the year

Imagine it went wrong, then fix the causes now.

Run a pre-mortem on this year's plan. The plan: [Main goal and the key initiatives] Our biggest assumptions: [What has to be true] Imagine it is 12 months from now and the plan failed. Give me: - The 5 most likely reasons it failed, ranked - The early warning sign for each, and when we'd see it - What to change in the plan today to reduce each risk - The one assumption to test first Then add a quarterly check of these warning signs to my calendar.

Plan for a good, bad and ugly year

Three scenarios with the moves to make in each, decided before you need them.

Help me plan for three versions of the year ahead. Current revenue and costs: [Monthly figures] Cash in the bank: [Amount] The big uncertainties: [Demand, a key client, prices, hiring] Give me good, expected and bad scenarios with: - What each looks like in revenue and cash - The trigger that tells us which one we're in - The moves to make in each, decided now If Xero is connected, open Live Forecasting so I can compare these against my burn, runway and its scenarios.

Benchmark our prices against competitors

Live research on what rivals publish, so you price on facts.

Benchmark our pricing against the competition. What we sell: [Products or services] Our prices: [Pricing] Competitors to check: [Competitors] Research the competitors' public pricing pages live and give me: - A comparison table, with the source link for every price - Where each competitor charges for things we include, or the reverse - Whether we look cheap, fair or premium, and whether that matches our position - 2 pricing moves worth testing Mark anything that's "quote on request" as such. Never guess a price.

What should we stop doing?

Free up focus by killing the products, channels and habits that do not pay.

Help me decide what [Business name] should stop doing. Everything we do: [Products, channels, services, recurring projects] Rough results for each: [Revenue, leads or impact] Our main goal: [Main goal] Give me: - A keep, fix or stop call for each item, with the reason - What stopping each one would free up (time, money, focus) - How to wind each one down without upsetting customers - The one thing to stop first

Why do customers stay or leave?

Find the moment customers decide to stay, and design for it.

Help me understand retention for [Business name]. What we sell: [Products or services] Retention numbers I have: [Repeat rate, churn, cohorts, or say "use Mixpanel"] What customers say when they leave: [Reasons or quotes] If Mixpanel is connected, check which early actions are linked to customers sticking around. Then give me: - The likely "moment of value" that predicts staying - The top 3 reasons people leave, and which are fixable - 3 changes to onboarding or product to get more people to that moment - One number to track weekly

Questions about the library

How the prompts work, and how they get better inside Ergora.

Are these prompts free to use?

Yes. Browse the whole library and copy any prompt at no cost, with no sign-up. They work in any AI assistant. They simply work better inside Ergora, where a specialist runs them against your real business data.

How do I use a prompt?

Copy it, then replace the highlighted parts in [square brackets] with your own details and paste it into your AI assistant. Inside Ergora, the Prompts button under the chat fills in what it already knows, like your business name, website, audience and brand voice, and shows you the few blanks only you can answer.

What makes these different from a generic prompt pack?

Each prompt is written for a specific business role, from sales and finance to legal and developer work, and tuned for Ergora's specialist agents. They ask for the right inputs and produce something you can actually use, not a wall of generic text.

Do I need Ergora to use them?

No. Every prompt is plain text you can use anywhere. The difference in Ergora is context: it fills the placeholders from your brand kit and Business Brain, and its specialists can work with the tools you connect, so you spend less time typing in the same details.

How often is the library updated?

Regularly, across every role. This page mirrors the same library that powers the in-app Prompts button, so it always reflects the latest set.

Can I get prompts for my exact tool or industry?

Ergora's specialists adapt to your business and the tools you connect. Tell the relevant specialist what you use, and it will tailor any of these to your setup.

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